Fitness Certifications ▶
Continuing Education ▶
Fitness Pro Resources ▶
My ACE Account ▶
About ACE ▶
ACE Store ▶
Need Help? Call Us ▶ (888) 825‑3636
Share this page
Pin It

Fitnovatives Blog

Are you a personal trainer, group fitness instructor or other practicing fitness professional? Thought leaders from ACE and throughout the industry will keep you on the forefront of fitness with the latest research, best practices, and innovative tools and techniques to boost your fitness career. Plus get practical information, insight and tips in the areas of functional movement, strength training, cardio training, core training, metabolic conditioning, performance training, group exercise, small group training, mind-body, behavior change, coaching and motivation for lasting results with clients.

Tuesday, January 20, 2015

Customer Service Tips for Health and Fitness Pros

Delivering good service makes all of the difference between developing long-term customers and being out of business within a few months. ACE Certified pro Pete McCall offers some important tips on how to deliver a service experience that will help you stand out from the competition.

Continue reading »

Friday, January 16, 2015

The Importance of Identifying Your Client’s “WHY”

“When you know the why, you are willing to try,” says ACE Certified pro Jonathan Ross. If your clients understand why and how the program you’ve designed for them will help them reach their goals, they will be more motivated and, therefore, more likely to succeed with their training. Learn how to help your clients find their “why” and reach their goals for the New Year.

Continue reading »

Thursday, January 15, 2015

Why a Positive Attitude is the Most Powerful Tool for Reaching Your Goals

Thirty-five percent of those who make New Year’s resolutions break them by the end of January, and most return to old habits by January 17. Why is this? It comes down to one thing, and one thing only: mindset. ACE Certified health and fitness pro Allison Hagendorf explains how to rewire your association with habitual behaviors and give yourself the best possible chances of achieving your New Year’s goals.

Continue reading »

Thursday, January 15, 2015

Study: Lack of Exercise Twice as Deadly as Obesity

New research suggests that being inactive may be even more hazardous to your health than previously believed—in fact, it may be twice as deadly as obesity. Learn about the new study and how much activity is needed to help counteract the negative effects of a sedentary lifestyle.

Continue reading »

Wednesday, January 14, 2015

7 Strategies for Helping Clients Train Smarter—NOT Harder

Whether you’re working one on one or with a group, your most important role as a health and fitness professional is to teach your clients how to exercise smarter before working harder. Here are seven strategies that can help your clients and students achieve results by promoting safety before intensity.

Continue reading »

Tuesday, January 13, 2015

How to Help Your Clients Develop Intrinsic Motivation for Exercise

What really motivates your clients to exercise when they are not with you? Do you assume that your passion for fitness can transfer onto your clients so they will love fitness and exercise as much as you do? ACE Certified pro Dominique Wakefield explains how to purposefully interact with your clients to help them develop intrinsic motivation for exercise for greater long-term adherence.

Continue reading »

Monday, January 12, 2015

How to Work with Clients Who Have Unrealistic Goals

Every trainer has had—or will have—a client who begins with unrealistic goals. ACE Certified pro Jonathan Ross explains how to turn the challenge of unrealistic goals into an opportunity to help steer clients toward realistic, short-term goals that will provide continued motivation and increased chances for success.

Continue reading »

Monday, January 12, 2015

Total-body Workout for Beginners

When designing strength-training programs for beginning exercisers, keep it simple, urges ACE Exercise Physiologist Jacque Ratliff, who explains how to use the ACE Integrated Fitness Training® Model to create simple and appropriately challenging workouts for clients who are new to exercise.

Continue reading »

Thursday, January 8, 2015

How to Coach the New Exerciser

If you’ve been active your whole life, it can be a challenge to understand the mindset of a beginning exerciser. Novice exercisers require coaching strategies that differ from the traditional, everyday exerciser. These methods, tips and guidelines will help you understand the mindset of beginning exercisers and what it takes to help them reach their goals.

Continue reading »

Wednesday, January 7, 2015

10 Training Tools You Should Check Out in 2015

The New Year is a great time to try out new equipment and training techniques, but how do you know which ones are worth your time and money? ACE Certified pro Jessica Matthews helps eliminates the guesswork and offers 10 innovative training tools that top trainers use with their clients.

Continue reading »

Search Blog


By Month


abdominals abs Abs Revealed ACE certification ACE Health Coach ACE IFT Model ACe Integrated Fitness Training Model ACE personal trainer ACE workshops adherence aerobic exercise Aerobic Interval Training ants asanas back injury back pain balance Balance Gym Kalorama barbell bench press barefoot training Behavior Modification behavioral change body image body monitoring device Bootcamp Challenge BOSU brain business carbohydrates cardiovascular exercise career Centers for Medicare and Medicaid Services change chest exercises childhood obesity choreography circuit class client client expectation client retention clients Club One Club Zum coach communication conferences connecting with client continuing education continuing education courses core core training Corporate Wellness corrective exercise Crossfit crunches cue customer service dehydration dynamic balance electrolytes Equinox exercise exercise programming exercises Favorite meals fighter fitness fitness accomplishment fitness business fitness career fitness coaching fitness educator fitness expert fitness goal fitness longevity fitness personality fitness products fitness professional fitness trainer fitness trends fittest athletes flat stomach food labels Genetics glycogen goal setting grocery shopping group exercise class Group Fitness group fitness class group fitness instructor group fitness instructor exam Group Fitness Trifecta growing business gym hard workout healthy diet healthy eating healthy foods Healthy lifestyle healthy meals HIIT holiday fitness hydration hyponatremia IDEA IFT independent practice indoor cycling injury prevention instructor Integrated Fitness Training Model internal cognitions internet interoceptive cues Jonathan Ross kettlebell knee injury Lawrence Biscontini lifestyle Load phase low back lunch manager marathon marketing Medicare mental toughness mentor Michael Mantell mind-body mixed martial arts MMA motivation movement based exercise Mud Run myth negative thoughts neurogenesis new year New Year's Resolutions New Years Resolutions nutrition obese clients obesity Older Adult older adult fitness Overcoming obstacles overhydration overweight clients P90X Performance phase personal trainer personal trainer-client relationship personal training personality personality type Pete McCall physical activity physical activity in school physicians planks poses positive thoughts pre-natal exercise pregnancy pregnancy and exercise primary care physicians profession program design protein pull-ups pylo boxes race rapport reaction training reactivity recovery refueling results results-oriented training packages rotational exercise runner's knee running self-discipline sequencing yoga classes shifting shoulders sit ups small group training small group training workshops SMART goals social media special forces special operations Specialty Certifications spinning Sport Specific Training sports drinks stability static stretching strength training stretching success summer symposium The Reebok Sports Club tips tradeshows training obese clients training plan training strategies vinyasa ViPR weightlifting wellness consultant winter winter workout women workout workout music yoga yoga teacher Youth Fitness