Privacy Policy

Effective Date: September 1, 2022

Introduction

Thank you for visiting the American Council on Exercise ("ACE") web site (the "Site"), downloading an ACE App from Apple or Google app stores, or using any of the online services from ACE including, but not limited to, e-Books (collectively referred to as "ACE Services"). ACE is committed to providing our visitors with content and services characterized by outstanding quality and customer service. This Privacy Policy explains how ACE collects and processes your Personal Data (as defined herein). Each time you use ACE Services, the current version of this ACE Privacy Policy will apply. Please check for updates regularly by referring to the Effective Date of the Privacy Policy. Your continued use of the ACE Services following any such change will constitute your acceptance of all terms and conditions. In addition, by visiting the Site or App or any of our other web sites, you agree that your visit, usage, and any dispute over privacy, is governed by this Privacy Policy and our Terms and Conditions of Use. Please read both carefully before using the ACE Services.

"Personal Data" is any information that enables us to identify you, directly or indirectly, by reference to an identifier such as your name, ACE account number, location, data, online identifier or one or more factors specific to your physical, physiological, genetic, mental, economic, cultural or social identity.

Our Commitment to Privacy

Your privacy is important to us. To better protect your privacy, we provide this notice explaining our information practices and the choices you can make about the way your information is collected and used. To make this notice easy to find, we make it available on every page of our Site.

The Information We Collect:

We will request only the information we need to provide the highest level of service to you. On some pages of the Site, you can order products, make requests, enter sweepstakes, and register to receive materials. The types of Personal Data collected at these pages include:

Personal Data that you give us:

  • Name
  • Address
  • Phone number
  • Company Information
  • Email address
  • Credit/Debit Card Information
  • Gender
  • Ethnic Background
  • Sexual Orientation
  • Birth Date
  • Highest Level of Education

Personal Data we collect from you:

  • Purchase information
  • Payments due
  • ACE Certifications information
  • Disciplinary information
  • Location

Non-Personal Data:

Our Site logs IP addresses and browser types for the purposes of system administration and user functionality. These logs will be analyzed to improve the value of the materials available on our website. User sessions and user browsing behaviors may be tracked. We use non-identifying and aggregate information to better design our website. We also may collect browser type, device type (such as desktop, laptop, table, phone, etc.), operating system and local time zone. Please check your web browser if you want to learn what information your browser sends or how to change your settings.

How We Use Personal Data:

We will only process your Personal Data, including sharing it with third parties, where:

  1. you have provided your consent which can be withdrawn at any time,
  2. the processing is necessary for the performance of a contract to which you are a party,
  3. we are required by law,
  4. processing is required to protect your vital interests or those of another person, or
  5. processing is necessary for the purposes of our legitimate commercial interests, except where such interests are overridden by your rights and interests.

We may use Personal Data you give us for the following purposes:

  • We use the information you provide about yourself or someone else when placing an order or making a request only to the extent necessary to complete that order or request;
  • To carry out our obligations arising from your certification;
  • To provide our Certified eNewsletter, provided you have given your consent;
  • To respond to your questions and provide related certification services such as renewal notices; and
  • To ensure that ACE content is presented most effectively for you and the device you are viewing it on.

We may use Personal Data we collect about you for the following purposes:

  • To administer ACE Services and for internal operations, including troubleshooting, data analysis, testing, research, statistical and survey purposes;
  • To improve ACE Services to ensure that content is presented most effectively for you and the device you are viewing it on;
  • As part of our efforts to keep ACE Services safe and secure;
  • To measure or understand the effectiveness of advertising we serve to you and others, and to deliver relevant advertising to you, and;
  • To make suggestions and recommendations to you and other users of ACE Services about goods or services that may interest you or them.

When we share and who can access your Personal Data

We may share your Personal Data for the purposes described in this Privacy Policy with:

  • employees of ACE,
  • partners, suppliers and sub-contractors,
  • analytics and search engine providers that assist us in the improvement and optimization of ACE Services,
  • credit processing and credit reference agencies, and,
  • in the event that we sell or buy any business or assets, in which case we may disclose your Personal Data to the prospective seller or buyer of such business or assets solely for the purposes of the transaction.

We will not sell your Personal Data to third parties without your consent. From time to time with your consent, we may send information about our services to the email or mailing address provided by you. To be removed from receiving any mailings, you may contact our customer service department at support@ACEfitness.org or +1-858-576-6500. Unless we think that such action is necessary to comply with the law or legal process or to protect the interests of ACE or others, we will not release your Personal Data without your consent.

We are headquartered in the United States. Your Personal Data may be accessed by us or transferred to us in the United States to our affiliates, partners, merchants or service providers who are located worldwide. If you are visiting our Site from outside the United Sates, be aware that your information may be transferred to, stored and processed in the United States where our servers are located and our central database is operated. By using our Service, you consent to any transfer of this information.

We will store your Personal Data, in a form which permits us to identify you, for no longer than is necessary for the purpose for which the Personal Data is processed. We may retain and use your Personal Data as necessary to comply with our legal obligations, resolve disputes and enforce our agreements and rights, or if it is not technically reasonably feasible to remove it. Consistent with these requirements, we will try to delete your Personal Data quickly upon request.

Your European Rights

You have the right to ask us not to process your Personal Data for marketing purposes. We will usually inform you (before collecting your Personal Data) if we intend to use your Personal Data for such purposes or if we intend to disclose your information to any third party for such purposes. You can exercise your right to prevent such processing by not checking certain boxes on the forms we use to collect your Personal Data. You can also contact us as listed in this Privacy Policy.

Under European data protection law, in certain circumstances, you have the right to:

  • Request access to your Personal Data
  • Request correction of your Personal Data
  • Request erasure of your Personal Data
  • Object to processing of your Personal Data
  • Request restriction of processing your Personal Data
  • Request transfer of your Personal Data

In addition, where you believe that ACE has not complied with its obligations under this Privacy Policy or European law, you have the right to make a complaint to an EU Data Protection Authority.

Cookies

Like many websites, our Site uses cookies to distinguish you from other users of the Site. This helps us to analyze the use of the Site to customize and improve the content and the layout of the Site.

You do not have to accept our cookies and can block them by activating the setting on your browser that allows you to refuse some or all cookies. You may also delete them after they have been placed on your hard drive. If you do not accept our cookies, or delete them, some areas of the Site that you access may take more time to work or may not work at all.

We use the following cookies:

  • Strictly necessary cookies
  • Analytical/performance cookies
  • Functionality cookies
  • Targeting cookies
  • Third party cookies

“Do not track” signals

We do not respond to web browser “do not track” signals. As such, your navigation of our Site may be tracked as part of gathering of quantitative user information described above. If you arrive to our Site from a link from a third party site that does respond to “do not track” requests, that will end once you reach our site.

Rules for Submissions and Messages

Responsibility for what is posted in the discussion groups or other public forums lies with each user--you alone are responsible for the content of your messages, and the consequences of any such messages. We cannot and do not review every submission a user may make. We neither endorse nor guarantee the accuracy or propriety of any submission. We do, however, reserve the right but do not assume the obligation to delete submissions and restrict or prohibit your use of our sites for legal or other reasons.

Our Commitment To Data Security

To prevent unauthorized access, maintain data accuracy, and ensure the correct use of information, we have put in place appropriate physical, electronic, and managerial procedures to safeguard and secure the information we collect. However, we cannot guarantee the security of information transmitted to us over the internet. You are responsible for keeping your password secret. Never give your password to anyone, even someone claiming to be an ACE employee.

Web Linking

ACE may link to other web sites. These sites may collect user information or solicit personal information. Since we do not control these sites we are not responsible or liable for the privacy practices or content of such sites.

Our Commitment To Children's Privacy:

Protecting the privacy of the very young is especially important. For that reason, we never collect or maintain information at our website from those we actually know are under 13, and no part of our Site is structured to attract anyone under 13. If we learn that Personal Data of persons less than 13 years old has been collected through our Site, we will take the appropriate steps to delete this information.

How To Access Or Correct Your Information

You may access or correct your Personal Data that we maintain by contacting our customer service department at support@ACEfitness.org or by visiting the ACE store and clicking on My Account. To better protect your privacy and security, your email address must match the email address used to establish your account. We use this procedure to better safeguard your information. If you have any questions you may contact our customer service by phone at +1-858-576-6500.

How To Contact Us

Should you have any other questions or concerns about this privacy policy please call us at +1-858-576-6500 or send us an email at support@ACEfitness.org.