New Course Levels Up Fitness Pros’ Public Speaking Skills

Posted: Apr 24, 2023 in ACE Press Releases

San Diego, CA, April 24, 2023 – The American Council on Exercise (ACE) and the IDEA Fitness & Health Association (IDEA) take a proactive step in supporting the career growth of health and fitness professionals by co-marketing a new speaking course, developed by experienced speaking coach Andrea Heuston of Artitudes Design Agency. The course “Creating Connections: Speaker’s Academy for Fitness Professionals – Presented by ACE and IDEA” offers professionals the opportunity to learn from a seasoned presenter and speaker coach to enhance their stage presence, essential whether professionals are working one-on-one with a client, teaching a group fitness class or for presenting on stage or in video.

In a competitive fitness industry, developing a presence is essential in standing out among health and fitness professionals,” commented Lauren Shroyer, MS, ACE vice president of product and innovation. “Improved presentation skills may lead to more opportunities for teaching, speaking engagements and networking. This new course adds to ACE’s growing library of resources to help health and fitness professionals advance their careers.”

The 100% online, three-month course includes six modules, where health and fitness professionals can access video content, two video assignments that offer feedback from a skilled coach, and the option to participate in a live question-and-answer session available each month.  Upon completing the “Creating Connections” course, participants will be able to improve their storytelling skills, practice effective techniques to connect with audiences in various settings and demonstrate progression in vocal and body techniques that enhance confidence and engage audiences.

“For nearly forty years, IDEA Health & Fitness Association has been offering educational opportunities to launch and boost fitness careers,” says Amy Boone Thompson, IDEA’s owner and CEO. “Education is the foundation to success and courses like ‘Creating Connections’ will help health and fitness professionals stand out from the crowd.”

“We are thrilled to be working with IDEA and Artitudes on helping fitness professionals everywhere give stronger presentations,” says Shroyer.

Andrea Heuston, the course developer of “Creating Connections: Speaker’s Academy for Fitness Professionals – Presented by ACE and IDEA,” has spent the last 20 years coaching founders, leaders & executives at Fortune 500 companies to build their stage and deliver signature talks that move audiences to act.

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About American Council on Exercise   

Since 1985, the American Council on Exercise (ACE) has been the leading non-profit education and certification provider for health coaches and exercise professionals in the United States and around the world.  

With more than 90,000 highly respected certified health coaches and exercise professionals, ACE Certified Professionals are on the ground daily helping people move, stay active and make lasting lifestyle behavior changes to build healthier communities.  

Headquartered in San Diego, ACE collaborates with public health partners to educate people of all backgrounds about the importance of physical activity and other healthy lifestyle behaviors; advocates for public policies to increase physical activity opportunities; and supports scientific research that investigates the efficacy of behavior-change interventions and the effectiveness of exercise practices and trends.  

For more information visit AMERICAN COUNCIL ON EXERCISE, ACE and ACE logos are Registered Trademarks of the American Council on Exercise.


About IDEA Health & Fitness Association  

IDEA® Health & Fitness Association has served as the world’s leading organization of fitness and wellness professionals for 40 years. We deliver world-class content and continuing education to fitness professionals, business owners and allied health professionals via our five publications, including the award-winning IDEA Fitness Journal

We also power fit pros through our fitness, business and nutrition conferences, and with hundreds of streaming videos and digital courses available on Additionally, with IDEA FitnessConnect, we have the largest national industry-wide directory linking over 275,000 fitness professionals to more than 40 million consumers. We Inspire the World to Fitness® with the passion and dedication of IDEA Members in more than 80 countries.  

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