Topics Approved By

Topics

Approved By

While strength training is now widely recognized as an essential component of health and longevity, many clients still struggle to stay motivated and consistent with traditional resistance training programs. At the same time, interest in cognitive health via “brain fitness” continues to grow, creating new opportunities for health and fitness professionals to deliver experiences that support both physical and cognitive well-being. 

This innovative live webinar, led by Jonathan Ross, creator of Funtensity™ and Alzheimer’s Fitness Specialist course,  explores the emerging science behind the connection between strength training and brain health. Participants will discover how these evidence-informed strategies can amplify the brain health benefits of strength training, make workouts more engaging, and help clients build lasting exercise habits. 

Designed for one-on-one and hybrid fitness professionals, this live webinar demonstrates how to incorporate simple yet effective brain-training techniques into existing strength-training programs—without requiring specialized equipment or complex protocols. By combining resistance exercise with purposeful cognitive engagement, professionals can create memorable, value-added experiences that differentiate their services while supporting clients' physical and mental performance. 

Whether working with clients who are interested in brain health or simply looking for more enjoyable and effective workouts, you will leave with practical strategies you can immediately apply. By enhancing the exercise experience, improving adherence, and delivering a distinctive approach to strength training, professionals can strengthen client relationships, generate referrals, and position themselves at the forefront of an emerging area of fitness. 

Upon completion, you will be able to: 

  • Explain the emerging role of resistance training in supporting brain function and long-term cognitive health. 
  • Integrate practical “brain training” strategies into strength training sessions to enhance client engagement and cognitive stimulation. 
  • Design strength training experiences that improve exercise enjoyment, motivation, and long-term adherence. 
  • Apply “Strength Braining” techniques with a wide range of clients to deliver differentiated, value-added fitness services. 

 

Please note: This free webinar is one hour in length. The material for the free, one-hour portion of the webinar is intended to serve as standalone educational information. However, following the live airing, it will be sold as a two-hour course (worth 0.2 CECs), containing the original content plus one additional hour of related education. 

Workshop Policies and Procedures

Cancellations

In the event that the American Council on Exercise (ACE) would cancel a workshop for ANY reason, a full refund will be issued to the participant. ACE is NOT responsible for any other expenses the participant may have incurred.

Refunds

All of ACE's live workshops are non-refundable programs unless approved by ACE's Educational Services Team. For questions, please call 800-825-3636. A $50 cancellation fee will be applied to any approved cancellations.

Rescheduling

Any participant who is registered for an ACE workshop and needs to reschedule their workshop to a later date listed will be subject to a $50 transfer fee and MUST contact ACE's Educational Services Team at 800-825-3636 to verify that a reschedule date is available.

Transfer of Registration

ACE cannot transfer a participant's registration to another participant unless approved by ACE's Educational Services Team. Transferring a registration to another participant is subject to a $100 transfer fee.

Hotels and Accommodations

ACE does not provide hotel and accommodation recommendations for our workshop events. Google is a great resource to search for hotels in the area of the workshop location.

Transfer of Registration

In the event of inclement weather, all workshops will be held as scheduled at the discretion of ACE. Pre-registered participants who are unable to attend their scheduled workshop may reschedule without incurring additional charges so long as their request has been received 7 days following the originally scheduled date. No refunds will be available. In the event that ACE cancels a workshop due to bad weather, participants will be given a full refund or option to reschedule (if another date is available).