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Fitness Professional Outlook: Adaptability Is the Name of the Game in 2025 (Athletech News)

Posted: May 23, 2025 in In the News

This article originally appeared in Athletech News on May 23, 2025.

ATN sat down with six leading brands and organizations that are shaping the fitness industry to get their insights on what’s next – and how fit pros can react, prepare and thrive in this new era.

With the first quarter of 2025 already behind us and the HFA Show fresh in our minds, the biggest forces driving the industry forward are becoming crystal clear...

Lauren Shroyer, MS, vice president of product innovation at the American Council on Exercise (ACE), points to anti-obesity medication, also known as AOMs, and AI as two of the top trends shaping personal training and group fitness – and opening doors...

Read the full article here.