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BUSINESS BASICS FOR PERSONAL TRAINING

Intended for PT's interested in building & maintaining a successful PT business. The trainers need to identify their personal and business goals, so a plan can be developed that allows the achievement of those goals. Learning practical business strategies helps to create a strong and professional image, assits in marketing services, and helps seal the deal with prospective clients. A trainer needs to understand the three types of business structure that can be used to best fit the need of their own business, and then market this business strategically. There are various locations for personal training, each with it's own pros and cons, that a trainer needs to determine in a business plan. A trainer also needs to consider legal issues and decrease their liability in order to improve profitability.
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