Many certified health and fitness professionals enter the industry full of knowledge but leave early due to burnout, unclear career pathways, or lack of guidance on professional growth. This live webinar, led by Kathleen Ferguson, Founder and CEO of Coach360, helps bridge that gap by teaching fitness professionals how to translate their certification into a long-lasting career. Kathleen brings nearly two decades of expertise in education, media, and professional development to provide real-world insight on thriving in the industry.
Whether you work in a studio, a gym, or independently, you’ll gain actionable frameworks to strengthen your professional behaviors, improve client trust and adherence, and advance your career with clarity and confidence. By focusing on career sustainability, mentorship, and leadership readiness, this webinar empowers you to deliver consistent, high-quality coaching while staying engaged and growing within the fitness industry.
Upon completion, you will be able to:
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Differentiate between earning a certification and building a sustainable fitness career, including why long-term success requires intentional professional development beyond technical skills.
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Identify professional behaviors and mindsets that support career longevity, leadership growth, and industry credibility.
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Describe how consistency, effective communication, and professionalism contribute to client trust and long-term adherence.
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Apply practical strategies to clarify career direction, seek mentorship, and pursue growth opportunities within fitness organizations or independent practice.
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Evaluate how individual career development contributes to a stronger, more stable fitness workforce, advancing the broader mission of helping people move more consistently and effectively.