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December 2011

Uncover the Secrets of Successful Personal Trainers

 

marketing

What are the traits of highly successful personal trainers? Obviously, a passion for fitness and a desire to help others are paramount. But all the knowledge and love for fitness in the world isn’t enough to guarantee your success if you can’t attract—and keep—new clients. Unfortunately, learning how to be an effective businessperson is sometimes low on the priority list for many personal trainers, if it’s on the list at all.

The good news is there are tried-and-true business strategies—those utilized by the industry’s top-tier personal trainers—that you can learn and implement to grow your business and elevate you to the top of your field. And these aren’t just generalized strategies, but ones tailored specifically for motivated fitness professionals just like you.

Developed by ACE exercise physiologist Pete McCall, who has had extensive experience overseeing a multi-unit, $20 million personal-training program, “Business Strategies for Personal Trainers” is a can’t-miss live webinar in which you will discover the key principles of building a successful personal-training business. Instead of relying on dusty and generic business concepts, McCall uses the principles of exercise program design to explain how to develop successful marketing strategies and business-plan development. In other words, he’s speaking your language!

Gain insight into how you can identify the strengths, weaknesses, opportunities and threats for your personal-training business, and how to communicate more effectively during sales presentations to potential clients. Come away from the course with a fresh perspective on how to implement useful marketing strategies that will grow your business.

Offered on December 7, 2011, this live, two-hour webinar is open to all fitness professionals and is worth 0.2 ACE CECs and 2.0 ACSM CECs. Don’t miss this opportunity to stretch yourself and learn the keys to making your personal-training business both successful and profitable.



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Uncover the Secrets of Successful Personal Trainers

What are the traits of highly successful personal trainers? Obviously, a passion for fitness and a desire to help others are paramount. But all the knowledge and love for fitness in the world isn’t enough to guarantee your success if you can’t attract—and keep—new clients. Discover the strategies used by top-tier personal trainers that will help you grow your business and elevate you to the top of your field.
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Free Healthy Gifts for the Holidays

For many, much of the stress of the holiday season comes from trying to find that perfect (and affordable!) gift for clients, friends and loved ones. This year, put your credit card away, skip the crowded malls and give a gift that will deliver more than just good tidings, but also good health and fitness all year long.
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Thank You for Making the 2011 ACE Fitness Symposium a Success

Already in its sixth year, the 2011 ACE Fitness Symposium proved nothing short of a crowd pleaser. From high-energy activity sessions to the expanded vendor showroom, powerful and motivating keynotes to the Chobani Greek Yogurt tastings—fitness professionals of all levels from all over the globe had a blast at the event and learned a little something, too! Check out the full photo library of this truly unique fitness conference and tradeshow.
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President Council Member Cornell McClellan a Big Hit at ACE Symposium

Special guest speaker, Cornell McClellan, a member of the President’s Council on Physical Fitness, Sports and Nutrition, applauded fitness professionals attending the ACE Fitness Symposium for their huge efforts in giving back to our National Guard, activated military reservists and their families by supporting Joining Forces. Hear McClellan’s moving speech and learn more about how you can get involved in new initiatives to create a healthier America.
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