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December 2011

Does the Mega-selling Shake Weight Live Up to the Hype?

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Feature Articles
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Roadmap for the Future: ACE’s 2012 Fitness Trends to Watch

As 2011 comes to an end, you are undoubtedly making plans for the coming year. Should you pursue an advanced degree or enhance your business skills? How can you make a bigger impact on the nation’s obesity epidemic? Can you better utilize technology to increase your reach and the services you offer? ACE’s top fitness trends for 2012 can help you answer these questions and ensure that you ring in the New Year with the knowledge you need to succeed.
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Why It's So Critical to Conduct the Right Assessments

By Justin Price, M.A.

The first in a three-part series focused on postural assessments, this article explains why traditional fitness assessments fail to take into consideration a person’s baseline musculoskeletal condition prior to starting an exercise program, and how to use static structural assessments to help clients minimize the impact of their musculoskeletal limitations.
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Great Expectations: Set Your Clients Up for Success by Setting Attainable Goals

By Lance C. Dalleck, Ph.D. 

Nothing can dash the good intentions of beginning exercisers faster than failing to meet their fitness goals, which is why fitness professionals need to help their clients set achievable goals. Here is an evidence-based guide on the typical improvements in common health and fitness markers that your clients can expect from exercise—and how much training and time it will take to bring about these positive changes.
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The Burgeoning Food Movement and What It Means for Your Clients

By Natalie Digate Muth, M.D., M.P.H., R.D.

Health-conscious consumers are demanding more wholesome, sustainable and environmentally friendly foods. At the same time, they may be trying to save money and get the most nutritional value (and taste) from their food dollar. Learn how you can show your clients how to not only eat healthier food, but also eat better overall without having to spend more money.
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Injury and Recovery Series: Cartilage Regeneration

By Nicholas A. DiNubile, M.D.

In this recurring series, Dr. Nicholas A. DiNubile examines common injuries and procedures, such as torn Achilles tendon or knee replacement surgery, that your clients may experience, and recommends specific exercises and protocols for helping them return to exercise. In this article, he answers a fitness pro’s question about helping a client return to exercise following cartilage regeneration surgery.
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Keeping You Posted

Uncover the Secrets of Successful Personal Trainers

What are the traits of highly successful personal trainers? Obviously, a passion for fitness and a desire to help others are paramount. But all the knowledge and love for fitness in the world isn’t enough to guarantee your success if you can’t attract—and keep—new clients. Discover the strategies used by top-tier personal trainers that will help you grow your business and elevate you to the top of your field.
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Free Healthy Gifts for the Holidays

For many, much of the stress of the holiday season comes from trying to find that perfect (and affordable!) gift for clients, friends and loved ones. This year, put your credit card away, skip the crowded malls and give a gift that will deliver more than just good tidings, but also good health and fitness all year long.
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Thank You for Making the 2011 ACE Fitness Symposium a Success

Already in its sixth year, the 2011 ACE Fitness Symposium proved nothing short of a crowd pleaser. From high-energy activity sessions to the expanded vendor showroom, powerful and motivating keynotes to the Chobani Greek Yogurt tastings—fitness professionals of all levels from all over the globe had a blast at the event and learned a little something, too! Check out the full photo library of this truly unique fitness conference and tradeshow.
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President Council Member Cornell McClellan a Big Hit at ACE Symposium

Special guest speaker, Cornell McClellan, a member of the President’s Council on Physical Fitness, Sports and Nutrition, applauded fitness professionals attending the ACE Fitness Symposium for their huge efforts in giving back to our National Guard, activated military reservists and their families by supporting Joining Forces. Hear McClellan’s moving speech and learn more about how you can get involved in new initiatives to create a healthier America.
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ACE's Certified News is produced 12 times per year by the American Council on Exercise. No material may be reprinted without permission.

Publisher: Scott Goudeseune
Technical Editor: Cedric X. Bryant, Ph.D.
Editor In Chief: Christine J. Ekeroth
Art Director: Karen F. McGuire