Fitness professionals are used to giving advice, determining the protocol, and telling a client just what and how to do it. Coaching a client involves an entirely different skill set. Once you master it, you will find reduced pressure on the client's success as you partner with them for change. As you empower them, their respect and loyalty will increase. Practice the skills for helping a client identify what is important to them and how they want to move toward those goals. Determine when, where and how you apply this to your business model.