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Posts containing "professional" within Fitnovatives Blog

Why You Should Tell Your Clients to Walk More

By Michele Stanten on Friday, March 20, 2015

Did you know that a daily gym session may not be enough to protect people from our sedentary culture? We need to be more active throughout the day to avoid the hazards of too much sitting. April 1st is National Walking Day—a perfect time to use these tips to inspire your clients to add more activity to their days by walking.

12 Interesting New Fitness Products Seen at IHRSA 2015

By Pete McCall on Thursday, March 19, 2015

The annual conference and tradeshow of the International Health and Racquet Sportsclub Association (IHRSA) always offers a wide variety of interesting new products and programs that could impact the fitness industry in the coming months and years. ACE Certified pro Pete McCall describes 12 new and innovative products that caught his eye on the tradeshow floor. Learn how these products might help you enhance or change the way that you deliver your fitness services in the coming months and years.

6 Words to Avoid When Working with Clients

By Lawrence Biscontini on Tuesday, March 17, 2015

Words matter, especially when it comes to forming relationships and communicating effectively with your clients. To help you become more aware of the power of your words, here are some of the most common verbal phrases that trainers and teachers use, along with some psychologically more functional alternatives.

How Popular Restrictive Diets May Impact Clients' Fitness Efforts

By Evolution Nutrition on Wednesday, March 4, 2015

While a particular diet may appear to be a good choice because it helps facilitate weight loss, many popular diets are simply too restrictive or limiting to follow over the long-term. And if your clients aren’t getting enough calories, it’s going to tough for them to have enough energy to successfully complete the training programs you design. Learn how to spot these restrictive diets and offer your clients healthier, safer alternatives.

How to Improve Client Results with an Expert Nutrition Plan

By Evolution Nutrition on Wednesday, February 25, 2015

Combining a progressive training program with an expert nutrition plan can dramatically improve client results, leading to everything from improved client retention to increased sales. The real secret is providing your clients with a healthful nutrition plan, not just another diet.

4 Techniques to Master for Motivational Interviewing

By ACE FITNESS on Thursday, February 19, 2015

As a health and fitness professional, it can be a challenge to get your clients to open up about the difficulties they face in making lasting behavior change. Motivational interviewing, however, can be an effective communication strategy for exploring the ambivalence your clients may feel about making healthy changes in their lives. From asking open-ended questions to affirming your clients’ responses, learn how to use this powerful technique with your clients.

How Much Protein Do We Actually Need?

By U Rock Girl! on Monday, February 16, 2015

It seems everyone has a different idea about how much protein, carbs and fat we should be eating each day. Should we be eating more protein than carbohydrates or fat? What are the best sources of protein—animal or plant based? From how much protein you need based on your activity level to special considerations for kids and teens, U Rock Girl breaks it all down.

The Real Impact of Carbs

By Evolution Nutrition on Tuesday, February 10, 2015

Still think carbs are evil? It’s time to set the record straight about this essential macronutrient and learn the real impact of carbs on our bodies.

7 Characteristics of Successful Personal Trainers

By amSTATZ . on Friday, February 6, 2015

What separates the great personal trainers from the merely good ones? If you’ve made it your goal to be among the best in your field, you’ll want to check out these seven habits of highly successful personal trainers.

Proof that the Human Body was Made to Move

By Dominique Wakefield on Wednesday, February 4, 2015

Know someone who remains unconvinced that exercise is essential to good health and longevity? Consider this: The World Health Organization (WHO) asserts that physical inactivity constitutes the fourth leading cause of death globally, causing an estimated 3.2 million deaths globally. Recognizing that the human body was made to move and that it functions best when it is regularly physically active provides a critical foundation for our clients’ journey to improve their fitness and overall wellbein

3 Strategies for Acquiring Clients That Are Affected by Obesity

By Sarah Shore-Beck on Friday, January 30, 2015

Individuals who struggle with obesity often don’t know where to turn for help, and the traditional gym setting is often too intimidating for them to even consider. Here are some new approaches that can help you connect with and help the two-thirds of the population that is overweight or has obesity.

Fun Ways to Add Variety to Your Clients’ Workouts

By Elizabeth Andrews on Wednesday, January 28, 2015

With so many new exercisers flooding the gyms this time of year, it can be a challenge to figure out how to keep them coming back when their resolve starts to wane. How can we keep them excited and engaged? By getting creative, explains ACE Certified pro Elizabeth Andrews. Here are some fun, creative ideas to add to your clients’ workouts that will keep them mentally and physically stimulated, while having some fun and keeping boredom at bay.

Customer Service Tips for Health and Fitness Pros

By Pete McCall on Tuesday, January 20, 2015

Delivering good service makes all of the difference between developing long-term customers and being out of business within a few months. ACE Certified pro Pete McCall offers some important tips on how to deliver a service experience that will help you stand out from the competition.

7 Strategies for Helping Clients Train Smarter—NOT Harder

By Pete McCall on Wednesday, January 14, 2015

Whether you’re working one on one or with a group, your most important role as a health and fitness professional is to teach your clients how to exercise smarter before working harder. Here are seven strategies that can help your clients and students achieve results by promoting safety before intensity.

How to Help Your Clients Develop Intrinsic Motivation for Exercise

By Dominique Wakefield on Tuesday, January 13, 2015

What really motivates your clients to exercise when they are not with you? Do you assume that your passion for fitness can transfer onto your clients so they will love fitness and exercise as much as you do? ACE Certified pro Dominique Wakefield explains how to purposefully interact with your clients to help them develop intrinsic motivation for exercise for greater long-term adherence.

Total-body Workout for Beginners

By Jacqueline Crockford on Monday, January 12, 2015

When designing strength-training programs for beginning exercisers, keep it simple, urges ACE Exercise Physiologist Jacque Ratliff, who explains how to use the ACE Integrated Fitness Training® Model to create simple and appropriately challenging workouts for clients who are new to exercise.

4 Steps to Calculating ROI When Starting a Personal Training Business

By amSTATZ . on Friday, January 2, 2015

Are you thinking about starting a personal training business in 2015? Or do you have plans to grow your existing business? Either way, it is important to know how to determine the return on investment (ROI) of any investments you make in your business. Here’s what you need to know when calculating ROI.

The Best Nutrition Trends of 2014 for Weight Loss

By Evolution Nutrition on Friday, January 2, 2015

Buzzwords, popular eating plans and fads come and go in the fitness industry, but nutrition trends that embrace healthy foods and easily sustainable diet strategies can provide a foundation for client health and weight-loss success. Here are four popular nutrition trends for 2014 that are worth carrying into the New Year.

3 Things Health and Fitness Pros Can Do to Prepare for January

By Jonathan Ross on Thursday, December 25, 2014

Do you have a tendency to take on too many obligations and clients, to the point where you end up running on empty? This is a common occurrence among health and fitness professionals, especially at the start of a New Year. ACE Certified pro Jonathan Ross explains how you can avoid burnout and set up both yourself and your clients for success—not just for January, but for every month of the new year.

6 Ways Alcohol Affects Your Body

By Evolution Nutrition on Wednesday, December 17, 2014

Do alcoholic drinks have a place in a healthy meal plan? Whether it’s a cocktail at happy hour, wine with dinner or beer at the big game, it’s important to know how alcohol affects the body, especially when it comes to nutrition and meal planning.

10 Fitness Trends to Look Out For in 2015

By Pete McCall on Monday, December 15, 2014

With the end of 2014 in sight, it’s time to identify the programs or products that could become the next CrossFit and shape the fitness landscape in 2015. After soliciting input from some of the top experts and educators in the fitness industry, here is my top 10 list of fitness trends that are sure to be a hit in 2015.

4 Superfoods to Look Out For in 2015

By Evolution Nutrition on Wednesday, December 10, 2014

Move over kale. Take a seat flax. These up-and-coming superfoods are about to take back the spotlight and elevate your diet to a whole new level of exceptional taste and nutrition.

9 Things We Learned About Health and Fitness in 2014

By Pete McCall on Thursday, December 4, 2014

As 2014 draws to a close, it is worth taking a few minutes to review the research to see what we have learned about how exercise and physical activity can help us stay healthy and achieve our fitness goals. Covering everything from exercise intensity to the role of micro-bacteria, here are nine facts about fitness that were either realized or validated over the past year.

Breathing Techniques That Can Enhance Your Workouts and Help You Relax

By Lawrence Biscontini on Monday, November 24, 2014

From cycling to swimming to yoga, breathing is a common thread that runs through all fitness modalities. ACE Certified pro and renowned mind-body expert Lawrence Biscontini explains several common breathing techniques, which he says can not only deepen one’s sense of relaxation away from the gym, but also enhance focus, visualization, relaxation response and even intensity during workouts.

5 Steps to Starting a Fitness Business in the New Year

By amSTATZ . on Thursday, November 20, 2014

Thinking about taking the leap and starting a fitness business in the New Year? Here are five essential things you can do to ensure your success. Follow these and you’ll be starting a fitness business that will give you both independence and a growing income.

Essential Business Systems That Save Both Time and Money

By amSTATZ . on Thursday, November 13, 2014

Looking for ways to streamline your business tasks and free up more of your valuable time? All businesses are built upon systems. Here are the most important systems you need for saving time, staying organized and growing client relationships.

Obesity Weighing Down Military Recruiting Efforts

By Drew Littman on Wednesday, November 12, 2014

Every day, young Americans whose greatest wish is to serve their country are turned away at recruiting stations because they are too overweight to join up. Drew Littman, policy director for the Campaign to End Obesity, argues that we must ensure that youth have access to the necessary preventative tools that enable them to eat better, exercise more and address the obesity epidemic that has now risen to become a national security issue.

5 Things Fitness Professionals Should Know About Diabetes

By Jacqueline Crockford on Monday, November 3, 2014

November is National Diabetes Month and, given the increasing prevalence of this disease, it is essential that fitness professionals understand how to design safe and effective exercise programs that take into account the unique needs of those with diabetes. Here are five things that every fitness professional should know about diabetes.

7 Health Benefits of Pumpkin

By ACE FITNESS on Friday, October 31, 2014

Few foods are more closely associated with fall than pumpkin, but did you know that pumpkin offers great health benefits along with great taste? Learn seven health benefits of pumpkin, plus tips and recipes to expand your pumpkin repertoire beyond your basic pie.

5 Reasons to Grow Your Business With Online Training

By amSTATZ . on Wednesday, October 29, 2014

Have you considered adding online training to your list of services? Creating additional sources of income is essential for the savvy fitness professional and online training is a great way to do just that. Here are five great reasons why online training may be the future of fitness training.

Core-strengthening Stability Ball Workout

By Sabrena Merrill on Wednesday, October 22, 2014

There is more to a balanced core program than just performing crunches or sit-ups. ACE Certified pro Sabrena Merrill explains why it’s important to challenge the core from a variety of different angles and presents a stability ball routine that addresses the entire functionality of the trunk muscles—flexion, extension, side bending and rotation.

Health Coaching: Empowering Clients Through Behavior Change

By Gina Crome on Tuesday, October 14, 2014

Good health coaches combine the science of exercise and weight management with the art of coaching and communication to deliver effective messages to help clients make meaningful changes that they can maintain for life. Learn how to use the health coach’s techniques of motivational interviewing and cognitive coaching to help your clients achieve lasting behavioral change that will result in better health and wellness.

How to Determine What to Charge for Your Services

By Pete McCall on Monday, October 13, 2014

It’s a common question that both new and experienced fitness professionals must answer: What do I charge for my services? ACE Certified pro Pete McCall explains how to accurately price your services according to what your market will bear and offers some great tips for maximizing your per-hour price.

Will Small-group Training Replace One-on-one Training?

By Pete McCall on Wednesday, October 8, 2014

Is it possible that small-group training could one day replace one-on-one personal training? All signs point to that being the case within the next few years. ACE Certified pro Pete McCall explains the many benefits offered by small-group training—to fitness professionals, health clubs and consumers—and why fitness professionals should start embracing this growing trend.

The Importance of Strength Training as You Age

By Elizabeth Andrews on Sunday, October 5, 2014

There are so many positives that come from strength training, especially as we age. ACE Certified pro Elizabeth Andrews describes some of the benefits she has personally experienced from strength training, and shares the success she has enjoyed for more than three decades.

8 Signs You're Meant to Be a Health Coach

By Kelley Vargo on Tuesday, September 30, 2014

Have you been considering expanding your career or starting a new one altogether? If you find yourself drawn to the health coaching profession, chances are you possess certain characteristics that inspire you to want to help other live their most fit lives. Here are eight signs that you were meant to be a great health coach.

4 Things Health and Fitness Professionals Need to Know About the Apple Watch

By Cedric Bryant on Monday, September 29, 2014

Excited about the new iPhone 6 and the Apple Watch? ACE Chief Science Officer Cedric X. Bryant, Ph.D., attended Apple’s launch event earlier this month and shares his thoughts on how the Apple Watch will affect health and fitness professionals.

Anti-aging Benefits of Exercise

By Lawrence Biscontini on Thursday, September 25, 2014

Today’s active aging market is the largest growing fitness demographic in the industry, with more than 10,000 people in North American turning 65 years old each day. Scientific research suggests that, of the five types of aging—chronological, functional, biological, psychological and social—exercise can have a tremendously positive effect on four of them. To help kick off Active Aging week, let’s take a closer look at the researched anti-aging benefits of exercise.

Strength Training Workout for Beginners

By Riana Rohmann on Wednesday, September 24, 2014

The gym can be an intimidating place, especially for women who are new to resistance training. Free weights, barbells and cable machines all look like torture devices to a newcomer, and the fear of “looking silly” or like you don’t know what you’re doing may hold you back. Here are a few tips and six beginner exercises targeting each major muscle group to get you or your client started.

4 Ways to Tell You're Ready for a Management Role

By Andrea Wardinsky on Thursday, September 11, 2014

Are you thinking about transitioning into management? While the title of fitness manager or director may sound appealing, the unique tasks and challenges you will face are very different from the responsibilities you have as a personal trainer or group fitness instructor. Here’s how you can know if you are ready to make the move into management and lead a team.

The Changing Face of Group Fitness

By Lawrence Biscontini on Tuesday, September 9, 2014

Whether you’re a long-time instructor or just earned your certification, stepping back to look at where the industry has come in group fitness can offers a fresh appreciation for and industry that, arguably, has never been more exciting than it is right now. ACE Certified pro Lawrence Biscontini looks at the face of group fitness—then and now.

Youth Fitness: The ABCs of Physical Activity

By Anna Renderer on Tuesday, September 9, 2014

Given the importance of physical activity to kids’ health and development, it makes sense that the ABCs of physical activity should be taught right alongside the ABCs of language. As a fitness professional, you have the opportunity to help shape the future activity levels and preferences of today’s youth. Here are some great ways to help kids learn the fundamental movement skills that will help lay the foundation for a lifetime of physical activity.

Apple's iWatch and HealthKit: What They Mean for Health and Fitness Pros and Their Clients

By Ted Vickey on Monday, September 8, 2014

The technology and fitness worlds are buzzing as Apple gears up for a new announcement regarding the iPhone 6, iOS8 and the closely guarded Apple iWatch. Combined with Apple’s previously announced HealthKit, these products are poised to have a major impact on the health and fitness industries. Fitness technology expert Ted Vickey explains how personal trainers and health coaches can reap huge benefits from these new technologies.

Have we gotten carried away with HIIT?

By Shannon Fable on Saturday, August 30, 2014

It seems the fitness industry has decided you can never have too much high-intensity interval training (HIIT), with the intense modality taking over class schedules across the country. But popularity doesn’t always mean great results, explains ACE Certified pro Shannon Fable, who argues that we’ve gotten a little too carried away with all-HIIT programming, all the time. Could there be a more effective approach?

Four Signs You’re Meant to Be a Personal Trainer

By Sabrena Merrill on Friday, August 22, 2014

Do you have what it takes to be a personal trainer? ACE Certified Pro Sabrena Merrill explains the four signs that could mean you’re ready to take on the challenge of helping others achieve their fitness goals.

Are Two-a-Day Workouts Right for You?

By Pete McCall on Sunday, August 17, 2014

Wondering if two-a-day workouts might help you achieve your fitness goals? ACE Certified Pro Pete McCall explains how to determine if two-a-days are right for you and, if so, how to organize your workouts to achieve specific fitness goals.

An Interview with the Campaign to End Obesity

By ACE FITNESS on Monday, August 11, 2014

There’s no question that obesity is having a devastating impact on the health and wellbeing of both America’s citizens and its economy. The Campaign to End Obesity was formed to help come up with policies, procedures and laws to help reduce the prevalence of obesity. The American Council on Exercise has joined this effort and invites you to learn how you can help. Here’s what you need to know about the Campaign to End Obesity and how you can get involved.

How to Select the Right Rest Intervals and Post-Training Recovery for Your Clients

By Pete McCall on Thursday, July 17, 2014

In the final installment of this series focusing on the variables of exercise program design, ACE Certified pro Pete McCall explains why adequate rest intervals and post-training recovery periods may be the most important of all the variables. Here’s how you can enhance your clients’ efforts during training sessions by ensuring optimal rest and recovery periods.

Are You Meant to Be An Infopreneur?

By Jonathan Ross on Wednesday, July 16, 2014

Have you wondered how you can expand your impact and your business through writing or presenting on health and fitness topics? ACE Certified pro Jonathan Ross explains how he made this leap, including

What’s new in the ACE Personal Trainer Manual (5th Edition)?

By Todd Galati on Wednesday, July 16, 2014

We’re very proud to announce that our new ACE Personal Trainer Manual (5th Edition) has arrived! Rooted in the latest science, the new manual delivers relevant tools that new professionals and industry veterans from all fields can apply to the clients of today. It marries the most recent peer-reviewed research with new information about managing a personal training business, and the evolution of our ACE Integrated Fitness Training® Model, proven to help you deliver custom, individualized program

A Fitness Pro's Guide to Surviving the Summer

By Shannon Fable on Saturday, July 5, 2014

The summer months can be a challenge for fitness pros, with lower class numbers and cancellations nearly every day. How can you keep your energy and enthusiasm up in the face of dwindling participation? ACE Certified fitness pro Shannon Fable shares six tips that will help the summer fly by and leave you revved up and excited for fall.

ACE Participates in First-of-its-kind Health Policy Fair on Capitol Hill

By ACE FITNESS on Tuesday, July 1, 2014

ACE advocacy staff recently met with members of Congress to discuss ways to help Americans become more physically active and how we all can support a cultural shift toward wellness. ACE also used the opportunity to explain the important role that qualified fitness professionals and health coaches play in the healthcare arena. Read on for more information about the #WhyGetActive Health Policy Fair on Capitol Hill and what it means for fitness professionals.

How to Select the Right Exercises for Your Clients

By Pete McCall on Wednesday, June 25, 2014

In this first in an ongoing series examining the principles and variables of program design and how they can be applied to create results for clients, ACE Certified Personal Trainer Pete McCall explains the art and science of selecting the right exercises when designing an exercise program.

The Problem With Lifting Too Little

By Jonathan Ross on Wednesday, June 18, 2014

As modern technology continues to make things physically easier, many people are becoming incapable of performing any kind of physically challenging activity. Unfortunately, some people continue to hang on to an aversion to strength training due to a fear of building big muscles. Fitness pro Jonathan Ross explains the hazards of not physically challenging the body and why lifting heavier weights is essential for keeping the body strong and vital.

How to Help Your Clients Develop a Positive Self-Image

By Michael Mantell on Tuesday, June 17, 2014

Body-image issues can be hugely damaging to an individual’s self-esteem and ability to enjoy life. As a fitness professional, you will likely encounter clients struggling to feel good about how they look and feel. Learn how you can help your clients develop a more positive self-image and begin to counteract some of the outside forces that contribute to body-image disorders.

Why Fitness Pros Should Focus on Helping Each Other Instead of Competing with Each Other

By Shannon Fable on Tuesday, June 3, 2014

Did you hear about the fitness pro who was kicked out of a SoulCycle studio and banned from attending future classes? The news caused quite a stir, to the say the least. Shannon Fable weighs in on the controversy and offers some incredibly insightful principles to guide you in your life and work as a fitness professional.

ACE’s Top Articles for Health and Fitness Business Owners

By ACE FITNESS on Thursday, May 15, 2014

In honor of National Small Business Week, ACE is celebrating our pros that have made the leap to owning their own health and fitness business. To say thank you for the positive impact you’ve had on the health and fitness industry, and the difference you are making in each and every one of your client’s and customer's lives, here is a list of our top career posts. Use these blogs to help grow your business or share them with a friend or colleague who is just getting started.

Closing the Gap in Childhood Obesity Forum: A Recap and Call to Action

By Natalie Digate Muth on Tuesday, May 13, 2014

A large group of individuals and organizations committed to reducing the incidence of childhood obesity recently came together to discuss solutions, particularly for low-income and minority communities where childhood obesity rates are at their highest. ACE’s Dr. Natalie Digate Muth attended this forum and believes that ACE’s network of more than 50,000 ACE Certified Professionals is primed to play a major role in helping to build a healthy environment that reduces the incidence of childhood obe

Total Gym® Workout with Founder Tom Campanero

By Pete McCall on Friday, May 9, 2014

The Total Gym incline bodyweight trainer is a fun, effective piece of equipment that challenges proprioception and core stabilizers by incorporating three-dimensional movement and full range of motion in nearly every exercise. We recently caught up with Total Gym founder Tom Campanero to learn about the benefits of his unique product.

New ACE Academy Elite Allows Aspiring Personal Trainers to Study on the Go

By ACE FITNESS on Thursday, April 17, 2014

Recognizing the need for a wider range of study options, ACE introduces the ACE Academy Elite for iPad, which offers an enhanced study experience using only one mobile device. For technically savvy learners, this new app can mean greater retention of the material, resulting in a better, more confident approach with clients later on.

ACE Partnership Brings Mobile Credit Card Payment Technology to ACE-certified Professionals

By ACE FITNESS on Wednesday, April 2, 2014

ACE recently partnered with Square, a leader in mobile credit card payment technology, to make it easier for trainers and coaches to accept credit-card payments for their products and services using a device they already carry with them—their cell phone. Tech guru Ted Vickey chatted with Square spokeswoman Faryl Ury to learn more about this useful technology.

How to Incorporate Yoga Into Your Training Sessions

By Jacqueline Crockford on Monday, March 31, 2014

Yoga is widely accepted as a great way to increase both strength and flexibility, while also yielding positive mind-body benefits. But not every pose is suitable or safe for every client. Here are five poses that require little modification and are a positive addition to any fitness program.

IHRSA 2014 Products and Trends

By Pete McCall on Tuesday, March 25, 2014

Didn’t make it out to IHRSA this year? No problem! Fitness pro Pete McCall walked the trade show floor to identify the biggest trends and hottest new products emerging this year. Here’s what he found.

ACE CEO Scott Goudeseune Discusses How ACE Is Elevating Pros

By ACE FITNESS on Friday, February 28, 2014

Taking a leadership role in the fitness industry has inspired ACE to do more when it comes to elevating the perception of health and fitness professionals. ACE President and CEO Scott Goudeseune discusses a few new initiatives designed to create opportunities for certified professionals that go beyond the four walls of a club.

How to Break Into the Fitness Industry

By ACE FITNESS on Thursday, February 27, 2014

If you’ve been dreaming about a career in the fitness industry, you may be wondering exactly how you can get started. Some of the most successful pros in the industry share their best tips on how to launch your fitness career.

What Is CREP and How Will It Affect You?

By ACE FITNESS on Tuesday, February 25, 2014

With more and more discussions within statehouses about regulating health and fitness professionals, ACE and other like-minded leaders in our industry have recognized the opportunity to advocate for the recognition of these professionals as health providers. In this article, ACE CEO Scott Goudeseune discusses our participation in the Coalition for the Registration of Exercise Professionals (CREP), a nonprofit, 501(c)(6) corporation composed of organizations that offer NCCA-accredited exercise ce

Training for Obstacle Course Races

By Pete McCall on Thursday, February 20, 2014

Obstacle course races like the Warrior Dash and Tough Mudder are hugely popular right now, attracting legions of fans throughout the country. That popularity represents a great opportunity for fitness professionals to offer race-specific training programs to would-be participants. Fitness pro Pete McCall explains the physical demands of these races and offers a sample training program you can use with your clients.

Loaded Movement Training with the ViPR®

By ACE FITNESS on Tuesday, February 18, 2014

The ViPR® is a unique and versatile piece of equipment that is helping to popularize what many believe to be the future of fitness: loaded movement training. We recently caught up with creator Michol Dalcourt, who discussed the concept and benefits of loaded movement training and demonstrated some of the creative and effective exercises that can be done to build stability, mobility and strength throughout the entire body.

Fitness Leadership: Which Side of the Fence Are You On?

By Christopher McGrath on Wednesday, February 12, 2014

As a fitness professional, you are leading your clients toward greater health and fitness. But what do you do when what your client wants and what he or she needs are in conflict with one another? This is when your role as a fitness leader comes into play. Fitness pro Chris McGrath explains why it is your professional responsibility to give your clients what they need so they can achieve the results they want.

Lifestyle Habits that Don’t Work: Part II

By Jonathan Ross on Monday, February 10, 2014

When you decide to make healthy lifestyle changes, people are often ready to offer their advice on what changes you should make. But beware—some of the most common advice can actually end up doing you more harm than good. In this second of a two-part series, fitness pro Jonathan Ross breaks down two more common lifestyle habits that simply don’t work.

How Not to Impress Your Clients: Top 5 Things Trainers Do that Backfire

By Jonathan Ross on Thursday, February 6, 2014

Could some of your training choices and approaches inadvertently turn your clients off from you—or even exercise altogether? Fitness pro Jonathan Ross explains five common mistakes many trainers do—often in a sincere desire to motivate and push their clients—that ultimately may do more harm than good.

Monetizing Group Fitness

By Shannon Fable on Monday, February 3, 2014

Group fitness instructors are among the most enthusiastic, upbeat people on the planet, especially when it comes to their careers. But it can be tough to love a job that doesn’t always pay the bills. Fitness pro Shannon Fable explains four viable paths that group fitness instructors should consider if they want to expand their career paths and increase their income.

Using Professional Football Skills to Market Personal Training

By Pete McCall on Monday, January 27, 2014

The NFL Combine, where college players perform a number of grueling tests to see if they have what it takes to compete at the professional level, is coming up soon. If you’re looking for some fun, interactive programming ideas for your personal-training clients or group-fitness participants, this event offers a great opportunity for your participants to “compete” against the best of the best by performing the same tests and drills.

5 Ways to Use Walking to Grow Your Business

By Michele Stanten on Wednesday, January 22, 2014

Offering walking programs can be a great way to expand your business into new markets and reach those who might otherwise remain inactive. And, while walking may seem basic, with a little creativity you can use walking to benefit your business. Here are some fun programming options.

8 Reasons to Start a Career in the Fitness Industry

By Pete McCall on Tuesday, January 21, 2014

With the start of a New Year, have you been considering a new career? If you have a strong desire to help others achieve their health and fitness goals and teach them how to love and appreciate fitness as much as you do, it might be time to start seriously considering becoming a personal trainer.

Client Motivation Beyond New Year’s Resolutions

By Gina Crome on Wednesday, January 15, 2014

Even at the start of a New Year, when motivation to lose weight is at its peak, helping your clients stick to their programs can be challenging. Here are some great tools and tactics you can use to help your clients reach their goals and create meaningful change that will last a lifetime.

3 Ways to Build Client Relationships via Social Media

By Michael Piermont on Monday, January 13, 2014

Social media has completely changed the rules when it comes to reaching new clients and communicating with existing ones. Today, you have the opportunity to reach huge numbers of people—if you do it right. Here are three essential tips for building effective, lasting relationships with your clients through social media.

Best Fitness Apps for Fitness Professionals

By Ted Vickey on Thursday, January 9, 2014

Technology, when used properly, can have a profound impact on the success of one’s business. Ted Vickey, ACE’s Senior Consultant for innovation and emerging technology, offers his top picks among the latest apps, websites and digital devices that personal trainers or health coaches should consider using to expand their businesses and set themselves apart from the competition.

Injury Prevention for the Low Back

By Christopher McGrath on Friday, January 3, 2014

One of the best strategies for remaining injury free is to not get injured in the first place. Once the injury cycle has started, however, incidence of future injury increases dramatically. This is especially true of the low back. Fitness pro Chris McGrath explains six principles that will help your clients stabilize and strengthen the core, as well as increase mobility through the hips and thoracic spine.

Help Your Clients Achieve Real Resolve, Not Just Resolutions

By Michael Mantell on Saturday, December 28, 2013

Every year it’s the same for so many clients—making resolutions only to break them within the first few weeks of the New Year. Dr. Michael Mantell explains how you can be source of real behavior change for your clients all year long by using techniques from positive psychology, motivational interviewing and cognitive behavior change.

7 Legal Mistakes of Fitness Professionals

By Steven Mashal on Sunday, December 22, 2013

When it comes to being a fitness professional, it can often be difficult to know what you can and can't do. For example, do you really need insurance? What about playing downloaded music in your classes? ACE Corporate Counsel Steven Mashal explains the seven most common legal mistakes fitness professionals make--and how you can avoid them.

Working Around Low-back Pain: How to Approach LBP With Clients

By Christopher McGrath on Thursday, December 19, 2013

With four out of five adults experiencing back pain at some point in their lives, fitness professionals are sure to encounter clients who need help improving their low-back health. Fitness pro Chris McGrath explains how you can develop programs that address good core stability and timing, along with multi-dimensional mobility of the hips and thoracic spine, which can help keep a client’s low back healthy and open up opportunities to build fitness with greater safety and effectiveness.

5 Reasons Why Personal Trainers Should Consider Sharing Clients

By Pete McCall on Monday, December 16, 2013

Are you struggling with meeting the demands of a wide range of clientele, and wondering how you can be available to them at all hours of the day without giving up your own personal time? ACE-certified Fitness Professional Pete McCall has a solution for trainers facing this dilemma: client sharing. In fact, you may even be able to increase your income AND reduce your working hours by teaming up with other personal trainers and sharing clients.

15 People Worth Following on Twitter

By Ted Vickey on Wednesday, December 4, 2013

Social media can feel like a crowded and chaotic place, making it a challenge to determine who you should be following. Fitness tech expert Ted Vickey cuts through the clutter and offers his top 15 health- and fitness-related people—from fitness pros to health journalists to academics—worth following on Twitter.

Recovery Redefined: Post-workout Nutrition

By Jonathan Ross on Tuesday, December 3, 2013

Does nutrition really make a difference when it comes to recovering from a tough workout? In this second installment of a two-part series, award-winning fitness pro Jonathan Ross explains how to effectively use nutrition to enhance recovery so you can help your clients get the greatest possible benefits from the workouts you design for them.

Time-saving Workout Ideas for Busy Clients

By Pete McCall on Monday, December 2, 2013

It’s not surprising that the busiest time of year—when stress levels are high and energy levels are often low—that clients need their trainers the most. Unfortunately, even the most dedicated exercisers don’t always make the time to work out. You can help your clients deal with the stress of the season and remain fit by incorporating these time-restricted workouts into their routines that will get the job done quickly and effectively.

Just You and A Hill

By Doug Balzarini on Monday, November 18, 2013

The two most often-cited excuses for not exercising are lack of time and money. ACE-certified Personal Trainer Doug Balzarini offers this solution to both those excuses: hills. Performing hill sprints may be one of the most efficient ways to help your clients dramatically improve their fitness, shed body weight and fat, and meet their fitness goals. Here are two great workout routines—for beginners and advanced exercisers—to help you get started.

The Inaugural Obesity Week: What Does It Mean for You?

By Natalie Digate Muth on Monday, November 11, 2013

This week, Dr. Natalie Digate Muth, ACE’s Senior Health Strategist, is attending the inaugural Obesity Week, an event focused on identifying solutions to reversing the national obesity epidemic. In this blog, she explains what this event means to fitness professionals and how you can get involved in improving the health of your communities.

Workout Wednesday

By ACE FITNESS on Monday, November 4, 2013

You’ve heard of Black Friday and Cyber Monday—now it’s time to starting thinking about Workout Wednesday, ACE’s brand new initiative to help people get moving and engage in fitness activities on November 27, the day before Thanksgiving. In addition to providing a wide range of tools and resources for you and your clients, ACE is hosting a photo contest on Twitter and Instagram. Learn how you can enter to win great prizes, including a trip to an ultra-luxurious spa in the Dominican Republic.

Recovery Redefined: How Much Rest You Actually Need

By Jonathan Ross on Monday, October 28, 2013

What does recovery mean and what can you do to help yourself and your clients recover from the physical demands of training? In this first installment of a two-part series, award-winning fitness pro Jonathan Ross answers all your questions about recovery—how much, how long, what is considered rest, etc.—so you can help your clients get the greatest possible benefits from the workouts you design for them.

How a Fitness Professional is Using Her Health Coach Certification

By ACE FITNESS on Friday, October 25, 2013

In this ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach Certification to expand their careers, Andrea Metcalf describes how ACE certifications—including the ACE Health Coach—have given her the credibility and confidence to lead others down the path to better health and fitness.

Association of Fitness Studios (AFS): A New Resource for Fitness Professionals

By ACE FITNESS on Monday, October 21, 2013

Small studio owners, as well as fitness professionals who are thinking about opening their own studios, have a new source of support in the industry—the Association of Fitness Studios (AFS). As Brad Elson, co-founder and CEO, explains in this interview, AFS was created to “help fitness professionals become even greater business owners.” Read on to learn how you can tap the resources of this exciting new organization.

3 TRX Moves for an Effective Warm-Up

By TRX Training on Wednesday, October 9, 2013

Properly preparing yourself and your clients for an effective workout should always be a priority. Check out three ways you can utilize the TRX Suspension Trainer to warm up the lower body. Dan McDonogh, TRX Senior Group Training and Development Manager, offers step-by-step instructions on how you can increase mobility in the ankles, hips and hamstrings.

Corporate Wellness: How to Seal the Deal With a Potential New Company

By Angel Chelik on Tuesday, October 8, 2013

If you’re interested in taking advantage of the career-growth opportunities of corporate wellness, you need to know how to locate the companies that are most likely to benefit from your services. In this final installment of a three-part series, corporate wellness expert Angel Chelik explains the final steps to building an on-site fitness program and how to close the deal with a potential new company.

How NOT to Impress Your Students: The Top 5 Things GFIs Do That Backfire

By Shannon Fable on Thursday, October 3, 2013

Could some of the passion and enthusiasm you feel as a group fitness instructor actually turn off some potential participants? Fitness pro Shannon Fable has some challenging ideas for GFIs, explaining that many of our industry’s tried-and-true practices may not be the best way to encourage the masses to enjoy the benefits of being physically active.

How a Family Nurse Practitioner Made the Decision to Become a Health Coach

By ACE FITNESS on Wednesday, September 25, 2013

This is the fourth installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, Beth Read explains why she was inspired to become an ACE Health Coach, and how the certification has increased her ability to help patients in her work as a family nurse practitioner.

Yoga for Clients Who Are Overweight or Obese

By Elizabeth Kovar on Thursday, September 19, 2013

It is a common misconception that overweight and obese individuals should stick with gentler forms of yoga, rather than attempt more vigorous styles like Ashtanga or Iyengar. Yoga expert Elizabeth Kovar explains why standing asanas are far more effective for these clients and participants, particularly when it comes to enhancing flexibility and supporting weight-loss efforts.

Become Your Clients’ Nutrition Manager and Help Them Achieve Their Goals

By ACE FITNESS on Monday, September 9, 2013

Planning for success is a huge part of achieving any goal or dream. Helping your clients achieve their weight-loss goals is no different—they need you to help them make the best choices for their lives that will give them the greatest chances for success. Dr. Susan Kleiner explains how you can become your clients’ nutrition manager and support their efforts toward living a healthier lifestyle.

10 Reasons to Come to ACE East

By ACE FITNESS on Wednesday, September 4, 2013

Thinking about making the trip to ACE East in Orlando next month, but still can’t quite make up your mind? Here are 10 reasons why you don’t want to miss such a great event that will not only benefit your career, but is sure be a ton of fun as well.

Two Underrated Exercises You Should Be Doing

By Jonathan Ross on Tuesday, September 3, 2013

Everyone always seems to be after the latest and greatest—and fitness professionals are no exception. But, while new ideas are great, what has come before can often be effective if we know how to use them properly. Fitness pro Jonathan Ross explains how to take a couple of old-school movements and apply current knowledge of exercise science to creatively and effectively challenge your clients in whole new ways.

How a College Student Made the Decision to Become a Health Coach

By ACE FITNESS on Monday, August 26, 2013

This is the third installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, Allison Becker explains why she was inspired to become an ACE Health Coach, and how the certification allowed her to blend her dietetics coursework with her fitness knowledge to help others develop healthy habits that worked with their lifestyles.

A Day in the Life of a Figure Competitor

By Riana Rohmann on Thursday, August 22, 2013

What does it really take to become a competitive fitness athlete? As is the case with any competitive athlete, there are no shortcuts to success. Instead, there is a lot of sweat and sacrifices. Riana Rohmann shares both her secrets and her daily schedule, giving us a glimpse at a typical day in the intense and driven life of a figure competitor.

Corporate Wellness: How to Find the Organizations That Need Your Services

By Angel Chelik on Tuesday, August 20, 2013

If you’re interested in taking advantage of the career-growth opportunities of corporate wellness, you need to know how to locate the companies that are most likely to benefit from your services. In this second of a three-part series, corporate wellness expert Angel Chelik explains how to find the companies that are most likely to value and hire you for your services in this booming fitness niche.

IDEA: Inspiration, Development, Education and Awareness

By Michael Mantell on Tuesday, August 13, 2013

Didn’t get a chance to attend this year’s 2013 IDEA World Fitness Convention? Here is a quick summary of some of the highlights, which included top-notch education and high-energy workouts. Dr. Michael Mantell also explains why this year, information was clearly king.

It’s Not Wrong, It’s Different: A Modern Approach to Yoga Asana

By Elizabeth Kovar on Thursday, August 8, 2013

There are, it seems, as many styles and approaches to yoga as there are instructors. But what do you do if your students learned their poses from instructors that followed yoga styles that are different from the one you are teaching? Go with the flow, says yoga expert Elizabeth Kovar, who urges instructors to take a more modern-day approach to teaching yoga by being respectful of other traditions and staying flexible with regards to what they consider to be right or correct form.

How to Keep Your Clients Coming Back Every Week

By ACE FITNESS on Friday, August 2, 2013

It’s one thing to gain new clients—and an entirely different task to hang on to them over the long-term. Client retention is, as many will tell you, more of an art than a science—and some trainers are definitely masters. Here, several top pros share their secrets for ensuring their clients keep coming back, week after week.

What’s Your Weight Doing For You?

By Jonathan Ross on Wednesday, July 31, 2013

Everyone wants to lose his or her extra weight, right? Well, yes…and no. Jonathan Ross explains some of the powerful incentives many overweight and obese people have for holding on to their extra pounds, including emotional benefits like a sense of identity and social invisibility. Learn how you can help your clients release these incentives and instead discover the benefits of movement and a healthy lifestyle.

ACE Fit Tools for Health and Fitness Pros

By ACE FITNESS on Saturday, July 27, 2013

Whether you’re a seasoned veteran or just starting your career as a fitness professional, you’re probably on the lookout for new products and tools that can help you do your job better. Did you know that ACE recently created an entire website packed with information and services that can help you educate and provide much-needed support for your clients? Here is a sampling of some of the great free tools offered on

IDEA’s 2013 Award Winners: Professional Advice From the Best of the Best

By ACE FITNESS on Tuesday, July 23, 2013

The 2013 roster of IDEA Award winners is nothing short of stellar. And the fact that all three are part of the ACE family means we simply couldn’t be more proud. We asked each winner—Carol Espel, Brett Klika and Shannon Fable—to share their best advice for building a successful career in the fitness industry. You don’t want to miss what they had to say.

How a Personal Trainer is Using Her Health Coach Certification

By ACE FITNESS on Monday, July 22, 2013

ACE-certified Personal Trainer Nicole Copare shares her story of why she decided to become an ACE Health Coach and how this one decision has had a huge impact on both her career and her ability to help improve the health and well-being of her clients.

New Nutrition Tools for Pros

By ACE FITNESS on Thursday, July 18, 2013

Fitness professionals have the opportunity to reach people struggling to manage or lose weight, but unfortunately, many shy away from discussing nutrition, assuming it is outside of their scope of practice. ACE has taken the initiative to find solutions that allow fitness professionals to maximize their expertise in nutrition without going beyond the boundaries. The tools discussed in this article will help pros build their toolbox, and increase their value in the industry.

Corporate Wellness: How to Start a Program From Scratch

By Angel Chelik on Thursday, July 11, 2013

You’ve likely been hearing a lot about how corporate wellness offers great opportunities for fitness professionals looking to expand their careers. But how do you even get started? In this first of a three-part series, corporate wellness expert Angel Chelik explains the first steps you need to take to determine your vision and identify potential collaborators in this booming fitness niche.

Obesity as a Disease: What This Means for You

By ACE FITNESS on Wednesday, June 26, 2013

You may have heard that obesity is now being recognized as a disease instead of as a condition, but how does that affect you? Learn what this new designation may mean to both the general population and to those who work within the health and fitness industry.

Power Plate: The Inside Scoop From a Master Trainer

By ACE FITNESS on Monday, June 17, 2013

Curious about the Power Plate and what benefits it might offer your clients? Master Trainer Derrick Price explains how the Power Plate works and why you might want to consider tapping into the many benefits of whole-body vibration training offered by this unique fitness device.

How a Physical Therapy Assistant is Using Her Health Coach Certification

By ACE FITNESS on Thursday, June 13, 2013

This is the first installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, physical therapy assistant Stephanie Longson explains why she was inspired to become an ACE Health Coach, and how the tools and knowledge she gained has enabled her to assist her clients in making positive, lasting lifestyle changes.

The Top 10 Traits of Highly Effective Group Fitness Instructors (Part 1)

By Shannon Fable on Monday, June 3, 2013

Like so many others, you became a group fitness instructor so you could help others enjoy the transformative benefits of exercise. Of course, it doesn’t hurt that it’s also a LOT of fun! In this first of a two-part series, renowned group fitness instructor Shannon Fable details the top 10 traits of group fitness instructors who are most successful at taking what they love to do—lead fitness classes—and making the biggest impact on the widest variety of participants.

Are You Over-certified?

By Jonathan Ross on Wednesday, May 29, 2013

It can be tempting to accumulate a stack of certifications to serve as proof of your qualifications, but is that really the best use of your education dollars? The truth is, many so-called certifications are really just continuing education courses and not necessarily worth the higher price tag. Jonathan Ross explains how to invest wisely by putting your funds into education that can actually help advance your career.

Playgrounds In, Machines out

By ACE FITNESS on Thursday, May 2, 2013

Has traditional strength-training equipment started disappearing from your gym? In the past year and a half or so, many clubs have started to replace fancy weight machines in favor of creating open space for more functional training. Learn how this new trend may be offer huge benefits to both fitness professionals and their clients.

Less Panic, More Health

By Michael Mantell on Tuesday, April 16, 2013

Tragic and senseless acts such as the Boston Marathon bombings can leave many people feeling traumatized and stressed, even if they have no personal connections to the incident. If you find your clients are struggling to deal with these recent events, Dr. Michael Mantell explains how you can help them utilize wellness tools to cope with the emotional aftermath of this horrific tragedy.

The Latest and Greatest From IHRSA 2013

By Pete McCall on Friday, April 5, 2013

Fitness industry tradeshows are a great place to spot the newest trends and try out the latest equipment that may be coming soon to a gym near you. If you weren’t able to make it to this year’s IHRSA convention last month, you don’t want to miss ACE Exercise Physiologist Pete McCall’s recap of walking the tradeshow, along with his picks for the most promising new equipment and trends.

Watch Your Language

By ACE FITNESS on Monday, April 1, 2013

Could the words you use with your clients be causing more harm than good? While words like “shredded” or “ripped” are common in the fitness industry, they may not have the same appeal to other, less performance or appearance-driven clients. Learn how to modify your language and better connect with your clients as you help them achieve their health and fitness goals.

Take the CoreFIST Challenge with BOSU's David Weck

By Pete McCall on Monday, March 25, 2013

ACE Exercise Physiologist Pete McCall recently sat down with BOSU Balance Trainer creator David Weck to discuss his exciting new WeckMethod training program. CoreFIST, which is just one component of this new program, focuses on the importance of optimal bone alignment. Here, Weck explains the principles behind this cutting-edge programming.

3 Tips to Guarantee Success With Your Clients

By Jonathan Ross on Monday, March 18, 2013

Are you content to be just another trainer, or do you aspire to something greater? Jonathan Ross shares his personal tips for success that he guarantees will not only help your clients find success and stay on track, but also elevate your status as a trusted and effective fitness professional.

ACE’s Position Statement on Physical Activity in School

By ACE FITNESS on Tuesday, March 12, 2013

In response to the growing urgency to reverse the childhood obesity epidemic and improve the physical-activity behaviors of America’s youth, the American Council on Exercise (ACE) has issued a statement on physical activity in school.

9 Grocery Store Mistakes

By The Nutrition Twins on Monday, January 28, 2013

Do you find your best intentions to eat healthfully derailed the moment you step inside the grocery store? Here are 9 common mistakes shoppers make when food shopping—and, more importantly, how to avoid them and stay on track with your healthy eating goals.

5 Things Successful Trainers Are Doing That You’re Not

By Jonathan Ross on Monday, January 14, 2013

What does it really take to be a successful trainer in the fitness industry? Jonathan Ross’ outlines five keys to being a successful trainer, which will not only help guide you in your career, but make it possible to help clients find true health and happiness, which arguably could be the ultimate measure of lasting success.

ACE CEO Scott Goudeseune Discusses Specialty Certifications

By ACE FITNESS on Friday, December 7, 2012

In an industry where word-of-mouth can be the difference between success and failure, it’s your expertise that should do the talking. ACE CEO Scott Goudeseune introduces ACE Specialty Certifications and discusses how they will help you market yourselves and stand out among your peers.

Strategies for Success: Turning Resolutions Into Opportunities

By Pete McCall on Thursday, November 29, 2012

The New Year’s rush is almost here—that time of year when healthy resolutions send droves of people to the gym. But by mid-February or so, many of them have already abandoned their efforts. ACE Exercise Physiologist Pete McCall offers some great tips for how you can maximize the New Year’s resolution rush and develop clients who will stay with you for the long haul.

Profiting from Corrective Exercise

By Justin Price on Tuesday, November 20, 2012

Corrective exercise is not only growing in popularity, its potentially very profitable as well. Corrective exercise expert Justin Price explains how you can gain access to this lucrative field and help your clients minimize aches and pains and get back to the activities they love.

How to Mentally Prepare Your Clients for the Holidays

By Michael Mantell on Thursday, November 8, 2012

We’re fast approaching that time of year when all resolve and willpower seem to go out the window. Learn how to motivate your clients to stay on track by helping them make SMARTER health and fitness goals that give them the greatest chances for success.

Strategies for Training Overweight and Obese Clients (Part 1 - Size Sensitivity)

By Rochelle Rice on Tuesday, October 30, 2012

With the dramatic increases in the rates of obesity and overweight, chances are high that you work with clients who are dealing with the unique challenges that come with a larger body size. Learn how to be size sensitive by seeing beyond the fat, anticipating the physical and emotional challenges that often come with being overweight, and designing movement that creates a pleasurable experience.

Can Women Pull Their Own Weight?

By Pete McCall on Friday, October 26, 2012

Are women really at a disadvantage when it comes to muscle development and fat reduction? ACE Exercise Physiologist Pete McCall weighs in on a research study that looked at women’s ability to do pull-ups after following an upper-body strength training program.

Genetics and Health: The New Frontier

By Mark Kelly on Wednesday, October 24, 2012

Scientists have developed a test to determine how individuals are genetically programmed to respond to exercise, but knowing the answer could be a two-edged sword. Learn why this DNA test may be useful or harmful, depending on the expectations of the individual, and how fitness professionals can help clients use this information to their best advantage.

Changing Lives: The ACE Health Coach Certification

By Todd Galati on Friday, October 19, 2012

If you’re a fitness or health professional looking to take the next step in your career, the ACE Health Coach Certification may be right for you. ACE Director of Credentialing Todd Galati discusses the importance of the certification, what topic areas it emphasizes, who it is intended for, and how becoming an ACE Health Coach will allow you make long-term changes in people’s lives.

Is the ViPR the Right Tool for Your Clients?

By Pete McCall on Friday, October 12, 2012

Have you tried the ViPR yet? By enabling users to move and strengthen the body in a whole new way, this revolutionary piece of equipment is transforming the way trainers design exercise programs for their clients. ACE Exercise Physiologist Pete McCall explains why the ViPR is destined to become a vital component of your trainer toolkit.

Is There Such Thing As a Bad Exercise?

By Mark Kelly on Friday, October 5, 2012

ACE Exercise Physiologist Mark Kelly responds to feedback about a new ACE-sponsored chest exercise study by discussing the reasoning behind the exercise choices used in the study as well as the inclination for individuals to put exercises into a given classification.

Get Off the Pendulum (Part 2)

By Jonathan Ross on Friday, September 21, 2012

In part 1 of this series, Jonathan Ross discussed the tendency for fitness professionals to "ride the pendelum" from one extreme to the other in regards to abdominal and cardiorespiratory exercises. In Part 2, he will share more examples of this extreme thinking and consider some effective solutions for avoiding this behavior.

Get Off the Pendulum (Part 1)

By Jonathan Ross on Friday, September 14, 2012

The human tendency to think and act in extremes is particularly common in the fitness industry. ACE Fitness Expert Jonathan Ross discusses the tendency for fitness professionals to “ride the pendulum” from one extreme to the other in regards to abdominal and cardiorespiratory exercises, and shares tips on how to avoid this behavior.

How to Land a Job in Corporate Wellness

By Mark Kelly on Friday, August 31, 2012

If you’re looking for a career where your knowledge will impact hundreds of individuals both physically and financially, corporate wellness may be the right path for you. While many fitness professionals tend shy away from this industry, the reality is that it can be a very rewarding place to work. In this article, Dr. Mark Kelly discusses the necessary steps to land a job as a wellness consultant.

Rapport: The Secret Ingredient to Career Success

By Michael Mantell on Friday, August 24, 2012

Knowing how to connect with your clients in a way that caters to their personal styles can build the foundation for a healthy, lifelong relationship. Learn from ACE Senior Fitness Consultant Dr. Michael Mantell as he discusses the importance of rapport and the role it plays in career success.

The Real Benefits of Strengthening Your Core…Beliefs

By Michael Mantell on Friday, August 17, 2012

As fitness professionals, we often spend so much time focusing on the physical aspects of health that we often forget the emotional side. Help yourself and your clients reevaluate their core selves by asking a few questions that will help them achieve their goals.

Program Design for the Average Client

By Christopher McGrath on Friday, August 10, 2012

Most of us know there’s no absolute to follow in creating individualized exercise programs for our clients. The recipe differs every time due to their abilities, time constraints, attitude and a host of other factors. Despite the constant variables, there is a recipe to follow. Check out some tips from ACE Fitness Expert Chris McGrath on how you can create custom exercise programs for each client.

Integrating Yoga into Personal Training Sessions

By Elizabeth Kovar on Friday, August 3, 2012

While incorporating yoga into personal training sessions may be daunting for those who do not have formal yoga education, blending these practices benefits the client, but also you, the trainer. ACE Pro Elizabeth Kovar discusses yoga basics, breathing techniques, education for trainers, and how to successfully incorporate it into your personal training sessions.

Train Movement - Not Muscles

By Pete McCall on Friday, July 27, 2012

If you grew up in the 80s, then chances are you probably spent most of your teen or early college years trying to look like an old-school action hero. Who didn’t want arms like the Arnold back then? Check out a first-hand perspective from ACE Exercise Physiologist Pete McCall, whose philosophy about attaining all-around fitness has evolved significantly.

Fitness Professionals and the Fight against Obesity

By Natalie Digate Muth on Wednesday, July 18, 2012

Millions of Americans struggle with their weight every day, and the old adage of “eat less, move more” isn’t solving anything. Find out what ACE Senior Consultant Natalie Digate Muth, MD, MPH, RD, has to say about how fitness professionals can help and the role they should serve in our battle to eliminate the obesity epidemic.

A 30 Year-Old IDEA

By Michael Mantell on Friday, July 13, 2012

If you didn’t get a chance to attend the 2012 IDEA World Fitness Convention in San Diego last week, you missed a venue full of new equipment and research, and a networking opportunity that drew about 6,000 fitness professionals from across the country. But don’t worry, our own ACE Senior Consultant Michael Mantell, Ph.D., has a recap of the event, as well as a few thoughts on his favorite products introduced there.

Body Image: What’s It All About?

By Michael Mantell on Friday, July 6, 2012

Hearing a client say they want to “tone up” or “get leaner” is nothing new, but going beyond that to explore any body image issues your client may have could be undiscovered territory. Check out some insight from Dr. Michael Mantell on some signals that your client may be experiencing body image dissatisfaction and how you should handle it.

Not Just Another Course: How Continuing Education Can Impact Your Business

By Pete McCall on Friday, June 29, 2012

Do you ever feel like continuing education is something you have to do instead of something you want to do? Well, you’re not alone. ACE Exercise Physiologist Pete McCall explains how he once felt the same. Check out how and why Pete’s view of continuing education evolved from a means to earn CECs to a way of helping him expand his business.

Why Do People Hate to Change?

By Jonathan Ross on Friday, June 22, 2012

If you believe your clients follow every piece of advice you give, chances are you’re probably wrong. Struggling with clients who resist changing their behavior – even if it means living a happier, healthier lifestyle – is something most everyone experiences. Check out some key strategies you can help overcome your clients begin to embrace the changes you recommend.

Using the Internet to Grow Your Fitness Business

By Adam Bordes on Friday, June 15, 2012

Don’t internalize all the fitness knowledge you have – share it. Connecting with potential clients on social media allows you to get your voice out there, and creates business opportunities and earning potential. Check out our 10 Rules for Monetizing Your Fitness Knowledge for insight into how you can grow professionally using the web.

Pre-Choreography: Why Be A Hater?

By Shannon Fable on Friday, June 1, 2012

Since the late 90s when Les Mills hit the States, pre-choreography has been a source of debate among fitness professionals worldwide. Many thought the pre-choreography idea would never work in the U.S., but boy were we wrong.

How to Choose the Best Kettlebell Training Course for You

By Christopher McGrath on Monday, May 14, 2012

Due to their versatility and effectiveness, kettlebells are becoming more of a staple for trainers working with clients of all abilities. While they’re a great way to incorporate whole-body movement, trainers who’ve never used them before should make sure they know what they’re doing before they whip them into client programs. Here are a few things to keep in mind before you begin incorporating kettlebells into your workouts.

Transform Your Career, Coach!

By Michael Mantell on Wednesday, May 9, 2012

Why would your clients settle for a Model-T when they could have a new Corvette? Don’t use the old model of personal training; be a coach. Explore how going beyond biomechanics and exercise program design can help your clients achieve more, and build your business in the process.

Applying the ACE IFT® Model to Popular Workout Trends (Part 3 of 3 – Zumba®, Insanity® and Indoor Cycling)

By Pete McCall on Friday, May 4, 2012

The previous two posts addressed how understanding the Functional Movement and Resistance Training components of the ACE Integrated Fitness Training® (ACE IFT®) model can help you market your services when you’re asked about many popular exercise trends. This post will address how to use the cardiorespiratory training progressions of the ACE IFT® to appeal to potential clients when they ask you about popular exercise programs such as Zumba®, indoor cycling or Insanity®.

Sit Up Straight: Tips to Ditch Desk Ailments in Your Clients

By ACE FITNESS on Tuesday, May 1, 2012

Mom may not have always been right, but she had one thing down. Keeping your head up and your back straight is sound advice for you and your clients. Unfortunately, it’s not as easy as it sounds, especially when most of your clients spend 8 hours a day at a desk staring at a computer.

How to Talk to Clients About Fad Diets and Help Them with Weight Loss

By ACE FITNESS on Friday, April 27, 2012

It’s inevitable that clients will ask you about weight loss. After all, it’s one of the most common health and fitness goals. And with the diet industry’s heavy marketing efforts out there, you can be sure you’ll have to answer questions about popular fad diets, too.

Top Tips and Never-Before Seen Exercises for Training the Abs [VIDEO]

By Jonathan Ross on Wednesday, April 11, 2012

The weather's warming up, so you and your clients may be wondering how to get chiseled abs. Author of "Abs Revealed" and ACE Senior Consultant Personal Training, Jonathan Ross, knows exactly how to work all your abs — not just the main ones. In this video series, Ross shares six innovative ab exercises, including two never-before seen ones shared exclusively for ACE's readers.

Riding a Bike Going Nowhere Is Harder Than It Looks

By Shannon Fable on Friday, March 30, 2012

Many people falsely assume that anyone can teach an indoor cycling class as long as they are in shape, have a great personality and spend a ton of time on their tunes. Plenty of fitness enthusiasts are diving in because, let’s face it, from the outside it looks like all you have to do is pedal, push and repeat! How hard can it be? Well, that’s just the thing. It’s not hard to teach a cycling class but if you truly want to provide the best experience, there's more than meets the eye.

By Avani Patel on Thursday, March 29, 2012

Stand Out From the Crowd By Helping Clients With Low Back Pain

By Adam Bordes on Wednesday, March 28, 2012

Working with clients with lower back pain can be an extremely challenging and yet, incredibly rewarding experience. In order to effectively work with a growing population of clients who suffer from low back pain – according to statistics, almost 80% of your clients have – personal trainers need to learn not only HOW to work with these clients, but also how to grow their business from it.

5 More Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 2 of 2)

By Stacy McCarthy on Friday, March 16, 2012

If you're ready to take your yoga practice and profession to the next level, follow these key steps. Each practical step will take you closer to realizing your full potential in your own practice, lifestyle and business.

Why Business Savvy Is an Important Part of a Complete, Successful Personal Trainer Profile

By Anthony Wall on Friday, March 9, 2012

Like so many other ACE-certified personal trainers, there’s no doubt you wanted to become a personal trainer because you had a passion for fitness, wanted to stay on top of cutting-edge exercise information and — possibly most importantly — desired to positively transform lives. A passion for business and marketing strategies probably wasn't what got you started in the industry. But having business savvy is important and can help fuel your career. Find out why.

Applying the ACE IFT Model to Popular Workout Trends (Part 2 of 3 — P90X and Crossfit)

By Pete McCall on Friday, March 2, 2012

In part 1, I discussed how the first two faces of the ACE IFT™ model — Stability and Mobility, and Movement — related to yoga. This time, we’ll take a look at P90X and Crossfit, and how the Load and Performance phases of the ACE IFT Model are related to the popular workout trends.

Small Group Training: The Future of the Workout Experience and the Missing Link to Your Personal Training Career's Success

By Jonathan Ross on Friday, February 24, 2012

Small group training has been gaining popularity because it’s an affordable, fun way for clients to take advantage of a trainer’s expertise at a lower financial investment — all while keeping the fun and competitiveness of a group dynamic. How does it differ from one-on-one personal training, and how can you effectively design programs? Find out.

5 Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 1 of 2)

By Stacy McCarthy on Monday, February 20, 2012

Are you ready to take your yoga practice and profession to the next level? Do you want to thrive from your practice in every way possible – from managing and growing finances to ensuring your practice supports your lifestyle? Become empowered to grow your yoga business potential with these strategies for success!

Applying the ACE IFT Model to Popular Workout Trends (Part 1 of 3 — Yoga)

By Pete McCall on Friday, February 3, 2012

As fitness professionals, it’s inevitable that people ask for our opinions about popular exercise programs — ranging from programs featured in the most recent late-night infomercials to the centuries-old practice of yoga. Answering these questions by applying the ACE IFT Model to these trends will help market your skills as a personal trainer.

Will You Still Be Training New Year’s Clients After Valentine’s Day?

By Michael Mantell on Friday, January 27, 2012

Since fewer than two in 10 Americans get the recommended levels of exercise, and more than 25% of U.S. adults do not devote any time to physical activity, there was likely a sudden rush of new members and former recommitted clients at your gym at this new year. Many of these new gym-goers are probably also leaping into levels of exercise intensity that may have a negative impact on adherence. Learn how to ensure you'll be training new and recommitted clients through Valentine's Day.

By Tatiana Danassis on Saturday, January 14, 2012

Defining Small Group Training and Its Benefits to the Fitness Professional

By Pete McCall on Thursday, January 5, 2012

Trends come and go in our industry, but one recent trend that has some staying power is small group training. If you’re looking for a way to increase your business in the new year, consider adding small group training to your service options. The January rush might be a great time to start a new small group program. Learn more about it.

Forget Sex Appeal, Let’s Talk Broad-Based Appeal!

By Shannon Fable on Friday, December 30, 2011

Becoming the most successful group fitness instructor and more importantly, truly helping to lead the wellness revolution one person at a time, requires broad-based appeal. Much like music and television, you can choose to exist on one end of the personality spectrum and gain notoriety, but to reach the top of the charts and win an award, it is usually better to play somewhere in the middle. Learn why this is important for your success as a fitness professional and just how to achieve this.

Position Yourself for Success: Offer Results-oriented Training Packages

By Pete McCall on Friday, December 23, 2011

If you find yourself looking for fresh and successful ways to get new clients or are just looking to become a better professional, this post is for you. See why Pete McCall says the business model in the fitness industry is flawed and how personal trainers can have success by offering results-oriented training packages.

Medicare Physician Reimbursement for Obesity Opens Doors for Fitness Professionals

By Natalie Digate Muth on Friday, December 16, 2011

Fitness professionals interested in intensifying efforts to combat the obesity epidemic just got a major boost from the federal government. Since primary care physicians will now be reimbursed for obesity counseling they provide to Medicare recipients, more physicians will be looking to fitness professionals. Get tips on how to grow your business by maximizing on this opportunity to strengthen relationships with physicians.

Are You Equipped to Coach The 6,000,000 Women Who Will Get Pregnant This Year?

By Michael Mantell on Friday, December 9, 2011

There are 6 million pregnancies throughout the US every year, with just over 4 million live births and nearly 2 million pregnancy losses, according to the American Pregnancy Association. The likelihood is great that you will be privileged to serve as a fitness coach for a pregnant woman. How can you train them effectively?

Defining Excellent Customer Service from Fitness Professionals and Its Value to Clients

By Pete McCall on Friday, December 2, 2011

As personal trainers and group exercise instructors, we are not selling a tangible item that can be replaced if something goes wrong. Instead, we are marketing and selling a service, which author Harry Beckwith defines as, “the delivery of a promise.” Excellent customer service is important for client retention and acquisition. But what exactly is a high level of customer service and how can you deliver it?

You Won’t Inspire Your Client Unless You Connect

By Michael Mantell on Monday, November 28, 2011

Some fitness trainers make “safe and effective exercise programming decisions” for their clients while others who have more of a coaching mindset go one layer deeper and unlock their client’s potential, helping them learn how to enhance wellbeing and performance. Find out how you can take your training to the next level.

Five Social Media Rules To Help Grow Your Business

By Shannon Fable on Thursday, November 17, 2011

Whether you like it or not, social media is here to stay. So as a fitness professional – a personal trainer, group fitness instructor, manager or owner – it’s time to invest resources in this arena because the results are both local and global. More people in your clubs or programs, as well as more people in general, are leading a fit lifestyle, so social media can be the most effective way to increase your reach. So what are the most effective ways to use it? Find out!

Does Exercise Grow New Brain Cells?

By Michael Mantell on Friday, November 11, 2011

“I’d like to grow some more brain cells” may not be a fitness goal of your client's, but the statement is not as outlandish as it sounds. Studies have demonstrated that vigorous exercise fuels neurogenesis — the creation of new brain cells — and slows neurodegenerative diseases like Alzheimer’s and Parkinson’s. Learn more about yet another benefit of exercise.

How to Advance Your Fitness Career to the Next Level

By Pete McCall on Friday, November 4, 2011

Congratulations! You’ve worked hard, studied, and have finally passed your ACE Personal Trainer certification. Now what? Pete McCall shows what options are available for advancing your career, and shares his experience of going from club management to becoming a full-time personal trainer and group fitness instructor to a fitness educator. Get his tips on securing positions to advance your career as a fitness professional.

By Andrew Brown on Wednesday, November 2, 2011

What is Fitness?

By Pete McCall on Friday, October 28, 2011

The recent article about the fittest athletes has prompted some interesting discussions between some colleagues and me. The discussions have centered on the fact that the article addresses many components of fitness such as cardiorespiratory endurance, strength, power and agility but leaves out an important component critical for athletic success — reactivity.

Ready to Train Your, or Someone’s, Grandparents?

By Michael Mantell on Monday, October 24, 2011

Anyone who reads professional fitness, exercise physiology or strength and conditioning journals, knows that fitness equals longevity. Inactivity doubles the risk of mobility limitations and propels cognitive decline. Being professionally prepared to graciously meet the fitness and health needs of this generation makes good business sense.

Be a Fitness Professional, Not a Trainer

By Michael Mantell on Friday, October 7, 2011

With nearly 40% of adults not exercising sufficiently, and 50% of those who do begin an exercise program discontinuing within the first six months, obtaining and keeping clients can be a major business hurdle for fitness trainers. Become a fitness professional, however, and that hurdle might not be so challenging. Find out what that entails.

Best Clubs for Personal Training…and Why

By Pete McCall on Friday, September 30, 2011

Whenever I go into a studio, independent gym or corporate health club, I pay close attention to details such as the equipment, available space for movement, and organization. What are important considerations fitness facilities should take when creating a space that accomodates customers' individual workouts and personal training sessions? See a list of places that do it well.

One Thing Leads to Another: Intelligent Sequencing for Yoga Classes

By Jessica Matthews on Friday, September 9, 2011

While there are an abundance of asanas (commonly referred to as postures or poses) in yoga, the foundation for a physical practice should focus on practicing postures progressively in order to enhance steadiness, alertness and overall comfort — qualities referred to as sthira and sukha in the Yoga Sutras. Learn important factors to consider when sequencing your next yoga class.

“Do as I say, not as I do”: 7 Steps To Avoid This Phrase

By Todd Galati on Tuesday, September 6, 2011

It is no secret that today’s youth are more sedentary, overweight, and at risk for lifelong ailments. They need mentors who are going to lead by example and help them to develop positive relationships with physical activity that will make it a habitual part of their lives.

Rethinking Core Training

By Pete McCall on Friday, August 26, 2011

Core training is one of the most popular and often misused phrases in the fitness world today. For some people, core training means doing crunches until their abs cramp. For others, core training means doing all sorts of complicated moves on various pieces of equipment that look better suited for a circus than a gym. The big question is “which way is the right way to do effective core training?”

7 Fitness Products for Personal Trainers to Watch

By Pete McCall on Friday, August 12, 2011

After scoping out all of the latest equipment from recent trade shows, here are some of my favorite pieces. The biggest trends I’ve seen are the use of non-traditional strength-training equipment and the use of technology to enhance the exercise experience.

Anorexia Athletica: The Not-So-Healthy Mind-Body Interaction

By Michael Mantell on Friday, August 5, 2011

When you hear, “to run faster,” “build endurance,” “to lose body fat,” or to “get thinner,” besides thinking about structuring an integrated fitness training program, do you ever wonder if these performance goals are thinly disguised indicators of anorexia athletica? Probably not, given that compulsive exercisers are often erroneously honestly mistaken for people with an enviable, deep commitment to exercise. They are far from that, pushing the threshold of distance, intensity or duration beyo

Refueling and Recovery (Part 2 of 2)

By Fabio Comana on Wednesday, July 27, 2011

Normal glycogen restoration occurs within between 24 and 36 hours whereas a more aggressive approach can regenerate glycogen stores within 20 hours. Aggressive strategies therefore become an important consideration for those participating in more frequent, vigorous training programs and less important for those participating in moderate-to-vigorous bouts of cardio every 24 – 48 hours who need nothing more than their regular diet.

Personal Training & Group Fitness – It’s Like Chocolate & Peanut Butter!

By Pete McCall on Friday, July 15, 2011

In the fitness world there are two widely different tastes of a 1-on-1 personal trainer and a group fitness instructor. In many health clubs these two worlds very rarely collide yet they are a magical recipe of success for fitness professionals interested in reaching a new audience of potential clients while simultaneously creating a way to provide additional services to existing ones.

Debunking Fitness Myths: Stretching

By Fabio Comana on Friday, July 8, 2011

Dating back to the early 1980s, the practice of static stretching before exercise was widely believed to prevent or reduce the risk of injury, and to promote performance. Thirty years later and after volumes of research, confusion still exists whether it offers potential benefits before exercise. From a logical perspective, tissue stiffness and a lack in range of motion (ROM) both contribute to injury, and static stretching is correlated with both a reduction in tissue stiffness and an improved

A Valuable Lesson to Learn from Clients: Walking into Unfamiliar Territory

By Pete McCall on Friday, July 1, 2011

When I was training and teaching group fitness fulltime I was a big education junkie and would always be reading the latest industry literature to learn strategies and techniques for helping clients to achieve goals or design fun and challenging classes. Rather than spending down time in the gym where it might be perceived that I was slacking off during work (even though I was only paid while training clients) it made more sense to me to would use a local Starbucks as my office to catch up on wh

Refueling and Recovery (Part 1 of 2)

By Fabio Comana on Friday, June 17, 2011

The unfortunate reality for many of us is that the post-exercise period is perhaps the most neglected component of our exercise program, yet possibly the most influential in determining how effectively our body adapts to the exercise stress and recovers. The objective of this blog series therefore is to share various post-exercise refueling and rehydration strategies that will help your clients maximize their training goals and performance.

Creating Rapport: The Doorway into an Effective, Enduring, Training Relationship

By Michael Mantell on Friday, June 10, 2011

Rapport with clients is necessary for designing effective exercise programs of the ACE IFT model. Understanding the psychological and emotional needs and characteristics of clients forms the base upon which to build this rapport.