Latest Posts By Beth Shepard

Selling clients on the importance of stretching before and after workouts isn’t always as easy as motivating them with fun, exciting cardiorespiratory or strength training. Learn how you can inspire them to incorporate flexibility training, and how it can help them reach their fitness goals.

As a new fitness professional, you know that getting your clients to adopt a new habit of physical activity takes more than an assessment, a fitness program and your captivating smile. It requires an in-depth understanding and implementation of behavior change principles. Whether they want to increase physical activity, eat healthier or learn new ways to cope with stress, your clients’ long-term success depends in large part on you.