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Posts found under "Career " within Fitnovatives Blog

6 Words to Avoid When Working with Clients

By Lawrence Biscontini on Tuesday, March 17, 2015

Words matter, especially when it comes to forming relationships and communicating effectively with your clients. To help you become more aware of the power of your words, here are some of the most common verbal phrases that trainers and teachers use, along with some psychologically more functional alternatives.

7 Characteristics of Successful Personal Trainers

By amSTATZ . on Friday, February 6, 2015

What separates the great personal trainers from the merely good ones? If you’ve made it your goal to be among the best in your field, you’ll want to check out these seven habits of highly successful personal trainers.

7 Strategies for Helping Clients Train Smarter—NOT Harder

By Pete McCall on Wednesday, January 14, 2015

Whether you’re working one on one or with a group, your most important role as a health and fitness professional is to teach your clients how to exercise smarter before working harder. Here are seven strategies that can help your clients and students achieve results by promoting safety before intensity.

4 Steps to Calculating ROI When Starting a Personal Training Business

By amSTATZ . on Friday, January 2, 2015

Are you thinking about starting a personal training business in 2015? Or do you have plans to grow your existing business? Either way, it is important to know how to determine the return on investment (ROI) of any investments you make in your business. Here’s what you need to know when calculating ROI.

3 Things Health and Fitness Pros Can Do to Prepare for January

By Jonathan Ross on Thursday, December 25, 2014

Do you have a tendency to take on too many obligations and clients, to the point where you end up running on empty? This is a common occurrence among health and fitness professionals, especially at the start of a New Year. ACE Certified pro Jonathan Ross explains how you can avoid burnout and set up both yourself and your clients for success—not just for January, but for every month of the new year.

7 Signs You’re Meant to Be a Group Fitness Instructor

By Chris Freytag on Monday, November 17, 2014

If you’ve been thinking a lot about how fun it might be to teach your own fitness classes, ACE Certified pro Chris Freytag outlines seven signs you should look for before you make the fitness jump.

5 Reasons to Grow Your Business With Online Training

By amSTATZ . on Wednesday, October 29, 2014

Have you considered adding online training to your list of services? Creating additional sources of income is essential for the savvy fitness professional and online training is a great way to do just that. Here are five great reasons why online training may be the future of fitness training.

8 Signs You're Meant to Be a Health Coach

By Kelley Vargo on Tuesday, September 30, 2014

Have you been considering expanding your career or starting a new one altogether? If you find yourself drawn to the health coaching profession, chances are you possess certain characteristics that inspire you to want to help other live their most fit lives. Here are eight signs that you were meant to be a great health coach.

4 Ways to Tell You're Ready for a Management Role

By Andrea Wardinsky on Thursday, September 11, 2014

Are you thinking about transitioning into management? While the title of fitness manager or director may sound appealing, the unique tasks and challenges you will face are very different from the responsibilities you have as a personal trainer or group fitness instructor. Here’s how you can know if you are ready to make the move into management and lead a team.

Apple's iWatch and HealthKit: What They Mean for Health and Fitness Pros and Their Clients

By Ted Vickey on Monday, September 8, 2014

The technology and fitness worlds are buzzing as Apple gears up for a new announcement regarding the iPhone 6, iOS8 and the closely guarded Apple iWatch. Combined with Apple’s previously announced HealthKit, these products are poised to have a major impact on the health and fitness industries. Fitness technology expert Ted Vickey explains how personal trainers and health coaches can reap huge benefits from these new technologies.

Four Signs You’re Meant to Be a Personal Trainer

By Sabrena Merrill on Friday, August 22, 2014

Do you have what it takes to be a personal trainer? ACE Certified Pro Sabrena Merrill explains the four signs that could mean you’re ready to take on the challenge of helping others achieve their fitness goals.

Are You Meant to Be An Infopreneur?

By Jonathan Ross on Wednesday, July 16, 2014

Have you wondered how you can expand your impact and your business through writing or presenting on health and fitness topics? ACE Certified pro Jonathan Ross explains how he made this leap, including

Customer Retention Tips for Personal Trainers and Fitness Studios

By Kyle Bangen on Wednesday, June 11, 2014

Customers are the lifeblood of any fitness business and attaining them is an important process. However, even more essential is retaining existing clientele as this process is more cost- and time-effective. When times get tough, maintaining a steady relationship with current customers increases exponentially in its importance. Here are four effective approaches you can use to retain customers.

Why Fitness Pros Should Focus on Helping Each Other Instead of Competing with Each Other

By Shannon Fable on Tuesday, June 3, 2014

Did you hear about the fitness pro who was kicked out of a SoulCycle studio and banned from attending future classes? The news caused quite a stir, to the say the least. Shannon Fable weighs in on the controversy and offers some incredibly insightful principles to guide you in your life and work as a fitness professional.

ACE Partnership Brings Mobile Credit Card Payment Technology to ACE-certified Professionals

By ACE FITNESS on Wednesday, April 2, 2014

ACE recently partnered with Square, a leader in mobile credit card payment technology, to make it easier for trainers and coaches to accept credit-card payments for their products and services using a device they already carry with them—their cell phone. Tech guru Ted Vickey chatted with Square spokeswoman Faryl Ury to learn more about this useful technology.

ACE CEO Scott Goudeseune Discusses How ACE Is Elevating Pros

By ACE FITNESS on Friday, February 28, 2014

Taking a leadership role in the fitness industry has inspired ACE to do more when it comes to elevating the perception of health and fitness professionals. ACE President and CEO Scott Goudeseune discusses a few new initiatives designed to create opportunities for certified professionals that go beyond the four walls of a club.

How to Break Into the Fitness Industry

By ACE FITNESS on Thursday, February 27, 2014

If you’ve been dreaming about a career in the fitness industry, you may be wondering exactly how you can get started. Some of the most successful pros in the industry share their best tips on how to launch your fitness career.

What Is CREP and How Will It Affect You?

By ACE FITNESS on Tuesday, February 25, 2014

With more and more discussions within statehouses about regulating health and fitness professionals, ACE and other like-minded leaders in our industry have recognized the opportunity to advocate for the recognition of these professionals as health providers. In this article, ACE CEO Scott Goudeseune discusses our participation in the Coalition for the Registration of Exercise Professionals (CREP), a nonprofit, 501(c)(6) corporation composed of organizations that offer NCCA-accredited exercise ce

Fitness Leadership: Which Side of the Fence Are You On?

By Christopher McGrath on Wednesday, February 12, 2014

As a fitness professional, you are leading your clients toward greater health and fitness. But what do you do when what your client wants and what he or she needs are in conflict with one another? This is when your role as a fitness leader comes into play. Fitness pro Chris McGrath explains why it is your professional responsibility to give your clients what they need so they can achieve the results they want.

How Not to Impress Your Clients: Top 5 Things Trainers Do that Backfire

By Jonathan Ross on Thursday, February 6, 2014

Could some of your training choices and approaches inadvertently turn your clients off from you—or even exercise altogether? Fitness pro Jonathan Ross explains five common mistakes many trainers do—often in a sincere desire to motivate and push their clients—that ultimately may do more harm than good.

8 Reasons to Start a Career in the Fitness Industry

By Pete McCall on Tuesday, January 21, 2014

With the start of a New Year, have you been considering a new career? If you have a strong desire to help others achieve their health and fitness goals and teach them how to love and appreciate fitness as much as you do, it might be time to start seriously considering becoming a personal trainer.

3 Ways to Build Client Relationships via Social Media

By Michael Piermont on Monday, January 13, 2014

Social media has completely changed the rules when it comes to reaching new clients and communicating with existing ones. Today, you have the opportunity to reach huge numbers of people—if you do it right. Here are three essential tips for building effective, lasting relationships with your clients through social media.

7 Legal Mistakes of Fitness Professionals

By Steven Mashal on Sunday, December 22, 2013

When it comes to being a fitness professional, it can often be difficult to know what you can and can't do. For example, do you really need insurance? What about playing downloaded music in your classes? ACE Corporate Counsel Steven Mashal explains the seven most common legal mistakes fitness professionals make--and how you can avoid them.

5 Reasons Why Personal Trainers Should Consider Sharing Clients

By Pete McCall on Monday, December 16, 2013

Are you struggling with meeting the demands of a wide range of clientele, and wondering how you can be available to them at all hours of the day without giving up your own personal time? ACE-certified Fitness Professional Pete McCall has a solution for trainers facing this dilemma: client sharing. In fact, you may even be able to increase your income AND reduce your working hours by teaming up with other personal trainers and sharing clients.

Association of Fitness Studios (AFS): A New Resource for Fitness Professionals

By ACE FITNESS on Monday, October 21, 2013

Small studio owners, as well as fitness professionals who are thinking about opening their own studios, have a new source of support in the industry—the Association of Fitness Studios (AFS). As Brad Elson, co-founder and CEO, explains in this interview, AFS was created to “help fitness professionals become even greater business owners.” Read on to learn how you can tap the resources of this exciting new organization.

How a Family Nurse Practitioner Made the Decision to Become a Health Coach

By ACE FITNESS on Wednesday, September 25, 2013

This is the fourth installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, Beth Read explains why she was inspired to become an ACE Health Coach, and how the certification has increased her ability to help patients in her work as a family nurse practitioner.

10 Reasons to Come to ACE East

By ACE FITNESS on Wednesday, September 4, 2013

Thinking about making the trip to ACE East in Orlando next month, but still can’t quite make up your mind? Here are 10 reasons why you don’t want to miss such a great event that will not only benefit your career, but is sure be a ton of fun as well.

How To Open Your Own Gym (Part 2)

By ACE FITNESS on Thursday, August 29, 2013

Fitness is booming and with the ever increasing number of corporate wellness programs and health insurance incentives, opening a gym appears to be a great opportunity. However, with all of the different options, taking that first step in opening up a gym can be quite daunting. In the second installment of this series on how to open your own gym, we’ll delve into the world of finding a property, floor planning and equipment purchasing.

How a College Student Made the Decision to Become a Health Coach

By ACE FITNESS on Monday, August 26, 2013

This is the third installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, Allison Becker explains why she was inspired to become an ACE Health Coach, and how the certification allowed her to blend her dietetics coursework with her fitness knowledge to help others develop healthy habits that worked with their lifestyles.

Corporate Wellness: How to Find the Organizations That Need Your Services

By Angel Chelik on Tuesday, August 20, 2013

If you’re interested in taking advantage of the career-growth opportunities of corporate wellness, you need to know how to locate the companies that are most likely to benefit from your services. In this second of a three-part series, corporate wellness expert Angel Chelik explains how to find the companies that are most likely to value and hire you for your services in this booming fitness niche.

IDEA: Inspiration, Development, Education and Awareness

By Michael Mantell on Tuesday, August 13, 2013

Didn’t get a chance to attend this year’s 2013 IDEA World Fitness Convention? Here is a quick summary of some of the highlights, which included top-notch education and high-energy workouts. Dr. Michael Mantell also explains why this year, information was clearly king.

How To Open Your Own Gym (Part 1)

By ACE FITNESS on Tuesday, August 6, 2013

Fitness is booming and with the ever increasing number of corporate wellness programs and health insurance incentives, opening a gym appears to be a great opportunity. However, with all of the different options, taking that first step in opening up a gym can be quite daunting. This series will shed some light on where to begin and provide resources for learning more about the gym business.

How to Keep Your Clients Coming Back Every Week

By ACE FITNESS on Friday, August 2, 2013

It’s one thing to gain new clients—and an entirely different task to hang on to them over the long-term. Client retention is, as many will tell you, more of an art than a science—and some trainers are definitely masters. Here, several top pros share their secrets for ensuring their clients keep coming back, week after week.

ACE Fit Tools for Health and Fitness Pros

By ACE FITNESS on Saturday, July 27, 2013

Whether you’re a seasoned veteran or just starting your career as a fitness professional, you’re probably on the lookout for new products and tools that can help you do your job better. Did you know that ACE recently created an entire website packed with information and services that can help you educate and provide much-needed support for your clients? Here is a sampling of some of the great free tools offered on

How a Personal Trainer is Using Her Health Coach Certification

By ACE FITNESS on Monday, July 22, 2013

ACE-certified Personal Trainer Nicole Copare shares her story of why she decided to become an ACE Health Coach and how this one decision has had a huge impact on both her career and her ability to help improve the health and well-being of her clients.

Turning Newbies into Groupies

By Shannon Fable on Wednesday, July 17, 2013

It’s nearly back-to-school time, which also happens to be back-to-the-gym time for many people, especially busy moms who finally get some time to focus on their fitness. Creating a welcoming environment in your classes for new participants is essential to keeping them coming back for more. Fitness expert Shannon Fable shares her best tips for helping newbies feel successful and have fun in your group fitness classes.

Corporate Wellness: How to Start a Program From Scratch

By Angel Chelik on Thursday, July 11, 2013

You’ve likely been hearing a lot about how corporate wellness offers great opportunities for fitness professionals looking to expand their careers. But how do you even get started? In this first of a three-part series, corporate wellness expert Angel Chelik explains the first steps you need to take to determine your vision and identify potential collaborators in this booming fitness niche.

How a Physical Therapy Assistant is Using Her Health Coach Certification

By ACE FITNESS on Thursday, June 13, 2013

This is the first installment of an ongoing series highlighting how people in a wide range of industries are using their ACE Health Coach certification to expand their careers. Here, physical therapy assistant Stephanie Longson explains why she was inspired to become an ACE Health Coach, and how the tools and knowledge she gained has enabled her to assist her clients in making positive, lasting lifestyle changes.

Are You Over-certified?

By Jonathan Ross on Wednesday, May 29, 2013

It can be tempting to accumulate a stack of certifications to serve as proof of your qualifications, but is that really the best use of your education dollars? The truth is, many so-called certifications are really just continuing education courses and not necessarily worth the higher price tag. Jonathan Ross explains how to invest wisely by putting your funds into education that can actually help advance your career.

5 Things Successful Trainers Are Doing That You’re Not

By Jonathan Ross on Monday, January 14, 2013

What does it really take to be a successful trainer in the fitness industry? Jonathan Ross’ outlines five keys to being a successful trainer, which will not only help guide you in your career, but make it possible to help clients find true health and happiness, which arguably could be the ultimate measure of lasting success.

ACE CEO Scott Goudeseune Discusses Specialty Certifications

By ACE FITNESS on Friday, December 7, 2012

In an industry where word-of-mouth can be the difference between success and failure, it’s your expertise that should do the talking. ACE CEO Scott Goudeseune introduces ACE Specialty Certifications and discusses how they will help you market yourselves and stand out among your peers.

Changing Lives: The ACE Health Coach Certification

By Todd Galati on Friday, October 19, 2012

If you’re a fitness or health professional looking to take the next step in your career, the ACE Health Coach Certification may be right for you. ACE Director of Credentialing Todd Galati discusses the importance of the certification, what topic areas it emphasizes, who it is intended for, and how becoming an ACE Health Coach will allow you make long-term changes in people’s lives.

How to Land a Job in Corporate Wellness

By Mark Kelly on Friday, August 31, 2012

If you’re looking for a career where your knowledge will impact hundreds of individuals both physically and financially, corporate wellness may be the right path for you. While many fitness professionals tend shy away from this industry, the reality is that it can be a very rewarding place to work. In this article, Dr. Mark Kelly discusses the necessary steps to land a job as a wellness consultant.

Rapport: The Secret Ingredient to Career Success

By Michael Mantell on Friday, August 24, 2012

Knowing how to connect with your clients in a way that caters to their personal styles can build the foundation for a healthy, lifelong relationship. Learn from ACE Senior Fitness Consultant Dr. Michael Mantell as he discusses the importance of rapport and the role it plays in career success.

Avoid Burnout By Learning Anatomy and Movement Mechanics

By Pete McCall on Friday, April 6, 2012

In my career, I have definitely had bouts of staleness and burnout. What I learned is that once I started feeling that way, then it was time to look for a continuing education workshop to stimulate my gray matter and break me out of the rut. Taking the time to learn anatomy and movement mechanics will help you to add variety and excitement to your exercise programs, creating more enjoyment for both you and your clients.

Why Business Savvy Is an Important Part of a Complete, Successful Personal Trainer Profile

By Anthony Wall on Friday, March 9, 2012

Like so many other ACE-certified personal trainers, there’s no doubt you wanted to become a personal trainer because you had a passion for fitness, wanted to stay on top of cutting-edge exercise information and — possibly most importantly — desired to positively transform lives. A passion for business and marketing strategies probably wasn't what got you started in the industry. But having business savvy is important and can help fuel your career. Find out why.

Small Group Training: The Future of the Workout Experience and the Missing Link to Your Personal Training Career's Success

By Jonathan Ross on Friday, February 24, 2012

Small group training has been gaining popularity because it’s an affordable, fun way for clients to take advantage of a trainer’s expertise at a lower financial investment — all while keeping the fun and competitiveness of a group dynamic. How does it differ from one-on-one personal training, and how can you effectively design programs? Find out.

5 Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 1 of 2)

By Stacy McCarthy on Monday, February 20, 2012

Are you ready to take your yoga practice and profession to the next level? Do you want to thrive from your practice in every way possible – from managing and growing finances to ensuring your practice supports your lifestyle? Become empowered to grow your yoga business potential with these strategies for success!

Position Yourself for Success: Offer Results-oriented Training Packages

By Pete McCall on Friday, December 23, 2011

If you find yourself looking for fresh and successful ways to get new clients or are just looking to become a better professional, this post is for you. See why Pete McCall says the business model in the fitness industry is flawed and how personal trainers can have success by offering results-oriented training packages.

How to Advance Your Fitness Career to the Next Level

By Pete McCall on Friday, November 4, 2011

Congratulations! You’ve worked hard, studied, and have finally passed your ACE Personal Trainer certification. Now what? Pete McCall shows what options are available for advancing your career, and shares his experience of going from club management to becoming a full-time personal trainer and group fitness instructor to a fitness educator. Get his tips on securing positions to advance your career as a fitness professional.

7 Fitness Products for Personal Trainers to Watch

By Pete McCall on Friday, August 12, 2011

After scoping out all of the latest equipment from recent trade shows, here are some of my favorite pieces. The biggest trends I’ve seen are the use of non-traditional strength-training equipment and the use of technology to enhance the exercise experience.