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Latest Posts By Jonathan Ross

Jonathan Ross is the two-time recipient of Personal Trainer of the Year awards (2010 IDEA & 2006 ACE), has served as Discovery Health Fitness Expert and hosted the Discovery Health series “Everyday Fitness.” His book, Abs Revealed, delivers a modern, intelligent approach to ab training, and his business, Aion Fitness, delivers exceptional fitness training,speaking, and writing services. Ross is a master trainer for TRX and has shared his renowned thought-leadership philosophy at many conferences and in the media.

Thursday, March 27, 2014 in Fitnovatives Blog

Everything You Need to Know About Tabata Training

Think you know a thing or two about Tabata training? Unfortunately, there is a lot of misinformation surrounding this high-intensity protocol. Fitness pro Jonathan Ross clears up some of the confusion and explains how Tabata-inspired interval training can help your clients keep burning calories long after their workout has ended.

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Monday, February 10, 2014 in Fitnovatives Blog

Lifestyle Habits that Don’t Work: Part II

When you decide to make healthy lifestyle changes, people are often ready to offer their advice on what changes you should make. But beware—some of the most common advice can actually end up doing you more harm than good. In this second of a two-part series, fitness pro Jonathan Ross breaks down two more common lifestyle habits that simply don’t work.

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Thursday, February 06, 2014 in Fitnovatives Blog

How Not to Impress Your Clients: Top 5 Things Trainers Do that Backfire

Could some of your training choices and approaches inadvertently turn your clients off from you—or even exercise altogether? Fitness pro Jonathan Ross explains five common mistakes many trainers do—often in a sincere desire to motivate and push their clients—that ultimately may do more harm than good.

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Thursday, January 30, 2014 in Fitnovatives Blog

Lifestyle Habits That Don’t Work: Part I

It’s nice to think that living more healthfully could be as simple as following the advice in a 140-character sound-bite, but those recommendations often do more harm than good. In this first of a two-part series, fitness pro Jonathan Ross breaks down two of the most common lifestyle habits that simply don’t work.

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Tuesday, December 03, 2013 in Fitnovatives Blog

Recovery Redefined: Post-workout Nutrition

Does nutrition really make a difference when it comes to recovering from a tough workout? In this second installment of a two-part series, award-winning fitness pro Jonathan Ross explains how to effectively use nutrition to enhance recovery so you can help your clients get the greatest possible benefits from the workouts you design for them.

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Monday, October 28, 2013 in Fitnovatives Blog

Recovery Redefined: How Much Rest You Actually Need

What does recovery mean and what can you do to help yourself and your clients recover from the physical demands of training? In this first installment of a two-part series, award-winning fitness pro Jonathan Ross answers all your questions about recovery—how much, how long, what is considered rest, etc.—so you can help your clients get the greatest possible benefits from the workouts you design for them.

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Tuesday, September 03, 2013 in Fitnovatives Blog

Two Underrated Exercises You Should Be Doing

Everyone always seems to be after the latest and greatest—and fitness professionals are no exception. But, while new ideas are great, what has come before can often be effective if we know how to use them properly. Fitness pro Jonathan Ross explains how to take a couple of old-school movements and apply current knowledge of exercise science to creatively and effectively challenge your clients in whole new ways.

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Wednesday, August 14, 2013 in Fitnovatives Blog

5 Foam Rolling Exercises to Prep for a Dynamic Workout

To adequately prepare for your dynamic workouts, you need to do more than just a quick warm-up or a few stretches. To get the blood flowing, increase neural input to the muscles and enhance mental focus, consider incorporating these creative foam rolling exercises from fitness pro Jonathan Ross. These five exercises provide a fast, effective warm-up that will help fire up your next dynamic workout.

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Wednesday, July 31, 2013 in Fitnovatives Blog

What’s Your Weight Doing For You?

Everyone wants to lose his or her extra weight, right? Well, yes…and no. Jonathan Ross explains some of the powerful incentives many overweight and obese people have for holding on to their extra pounds, including emotional benefits like a sense of identity and social invisibility. Learn how you can help your clients release these incentives and instead discover the benefits of movement and a healthy lifestyle.

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Monday, July 15, 2013 in Fitnovatives Blog

Rehab for Exercise Names

Could you be inadvertently scaring off your clients, simply by the names you use to describe the exercises you recommend? Fitness expert Jonathan Ross thinks so and has proposed a new set of rules for describing and naming exercises, which will help clear up confusion and prevent clients from feeling intimidated by exercises that sound more frightening than functional.

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Wednesday, May 29, 2013 in Fitnovatives Blog

Are You Over-certified?

It can be tempting to accumulate a stack of certifications to serve as proof of your qualifications, but is that really the best use of your education dollars? The truth is, many so-called certifications are really just continuing education courses and not necessarily worth the higher price tag. Jonathan Ross explains how to invest wisely by putting your funds into education that can actually help advance your career.

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Thursday, April 25, 2013 in Fitnovatives Blog

5 Variations of Traditional Bodyweight Exercises

Bodyweight exercises are effective and convenient to perform just about anytime, anywhere, but they can get a little stale if you don’t make an effort to mix things up a bit. Here are 5 creative variations on traditional bodyweight exercises that will challenge your muscles in a whole new way.

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Monday, March 18, 2013 in Fitnovatives Blog

3 Tips to Guarantee Success With Your Clients

Are you content to be just another trainer, or do you aspire to something greater? Jonathan Ross shares his personal tips for success that he guarantees will not only help your clients find success and stay on track, but also elevate your status as a trusted and effective fitness professional.

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Monday, January 14, 2013 in Fitnovatives Blog

5 Things Successful Trainers Are Doing That You’re Not

What does it really take to be a successful trainer in the fitness industry? Jonathan Ross’ outlines five keys to being a successful trainer, which will not only help guide you in your career, but make it possible to help clients find true health and happiness, which arguably could be the ultimate measure of lasting success.

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Thursday, November 15, 2012 in Fitnovatives Blog

How to Physically Prepare Your Clients for the Holidays

Check out these 5 great tips from Jonathan Ross that will keep your clients engaged and inspired to work out, even when time is tight this holiday season.

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Friday, September 21, 2012 in Fitnovatives Blog

Get Off the Pendulum (Part 2)

In part 1 of this series, Jonathan Ross discussed the tendency for fitness professionals to "ride the pendelum" from one extreme to the other in regards to abdominal and cardiorespiratory exercises. In Part 2, he will share more examples of this extreme thinking and consider some effective solutions for avoiding this behavior.

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Friday, September 14, 2012 in Fitnovatives Blog

Get Off the Pendulum (Part 1)

The human tendency to think and act in extremes is particularly common in the fitness industry. ACE Fitness Expert Jonathan Ross discusses the tendency for fitness professionals to “ride the pendulum” from one extreme to the other in regards to abdominal and cardiorespiratory exercises, and shares tips on how to avoid this behavior.

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Friday, July 13, 2012 in Fitnovatives Blog

How to Use Body-Monitoring Devices to Boost Your Business

Body-monitoring devices are rising in popularity among clients in recent years, especially those who need a bit more help deciphering their daily activities. Check out how you can capitalize on that interest by using it to increase their accountability and boost your business in other areas.

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Friday, June 22, 2012 in Fitnovatives Blog

Why Do People Hate to Change?

If you believe your clients follow every piece of advice you give, chances are you’re probably wrong. Struggling with clients who resist changing their behavior – even if it means living a happier, healthier lifestyle – is something most everyone experiences. Check out some key strategies you can help overcome your clients begin to embrace the changes you recommend.

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Friday, May 18, 2012 in Fitnovatives Blog

Is YOUR Grandmother an Athlete?

Although the current trend in fitness is to “train your grandmothers like your athletes,” if that idea isn’t approached thoughtfully and carefully, it can potentially be a terrible mistake. Training older adults like you train more competitive athletes is a great concept that I fully support, as long as trainers use proper movement and exercise progressions. The huge problem with putting it into practice is that proper exercise progressions are often thrown out in favor of tire flips.

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