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ACE Tests Mind Over Body
Exclusive ACE Research Tests Placebo Effect

SAN DIEGO, Calif. – May 16, 2006 – Can the placebo effect make a person run faster? Yes, it can. The American Council on Exercise (ACE), America’s nonprofit fitness advocate, is pleased to announce the results of exclusive research that measured what happens when athletes think they’re getting an extra boost in the form of “super-oxygenated” water.

The ACE-commissioned study was led by Jennifer Otto, John P. Porcari, Ph.D., and Carl Foster, Ph.D., at the University of Wisconsin, La Crosse. The research team tested thirty-two healthy volunteers that represented both competitive and recreational runners who ran a minimum of 7.3 miles per week.

Study participants were told that they were involved in a study to measure the effects of super-oxygenated water (SOW) on exercise performance. Each volunteer watched a short video detailing the purported beneficial effects of SOW and how their performance might be enhanced by drinking SOW before a race.

After preliminary tests to determine their fitness levels, each subject ran three separate non-paced 5-km time trials. The runs involved half the subjects drinking 16 ounces of bottled water or 16 ounces of what they thought was SOW (but was, in fact, tap water). During each trial, heart rate and rating of perceived exertion (RPE) were measured, while blood lactate concentration and running performance time were measured.

The results show that during the placebo trial, on average subjects ran 83 seconds faster, when they thought they were drinking SOW with 84 percent or 27 of 32 subjects running faster during the placebo trial. Heart rate, RPE and blood lactate levels were virtually the same between the two conditions.

“Over the years, placebo studies have shown that subjects who believe that they are receiving beneficial treatment often experience a variety positive outcomes,” said Dr. Cedric Bryant, ACE Chief Science Officer. “There clearly is a strong connection between the mind and body as it relates to physical performance.”

In 2001, ACE sponsored a study to test the claims made by manufacturers of super-oxygenated waters. The study, conducted by the Human Performance Research Lab at the University of Wisconsin, La Crosse, revealed that drinking super-oxygenated water had no measurable effect on heart rate, blood pressure or blood lactate values during sub-maximal and maximal exercise tests. At the time, researchers concluded that any potential benefits of super-oxygenated water would undoubtedly be attributed to the placebo effect.

Complete study results appear in the May/June 2006 edition of ACE Fitness Matters magazine or on our Web site at

About ACE
The American Council on Exercise (ACE), America’s Authority on Fitness, is a non-profit organization dedicated to promoting the benefits of physical activity and protecting consumers against unsafe and ineffective fitness products and instruction. As the nation’s “workout watchdog,” ACE sponsors university-based exercise science research and testing that targets fitness products and trends. ACE sets standards for fitness professionals and is the world’s largest non-profit fitness certifying organization. For more information on ACE and its programs, call (800) 825-3636 or log onto the ACE Web site at

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Founded in 1985, the American Council on Exercise (ACE) is a nonprofit organization committed to America's health and wellbeing. Over the past 30 years, we have become an established resource for health and fitness professionals, and the public, providing comprehensive, unbiased research and validating ourselves as the country's trusted authority on health and fitness.

Today, ACE is the largest nonprofit health and fitness certification, education and training organization in the world with more than 65,000 certified professionals who hold more than 72,000 ACE Certifications. With a long heritage in certification, education, training and public outreach, we are among the most respected organizations in the industry and a resource the public has come to trust for health and fitness education.