November 3, 2011
KEYNOTE: Changing Lives…Creating a Fitness Career That Matters
During the next decade, the fitness professional will become the most important factor in the fitness industry, achieving unprecedented relevance and status. To maximize your chances for success requires a solid action plan. In this highly motivating keynote session, Thomas Plummer offers the five critical steps every highly career-oriented fitness professional needs to think about.
10:00 AM - 11:45 AM
Eating & the Stress Connection
Michelle Murphy Zive
If you turn to food during stressful times, this session is for you! Let nutrition expert and consultant Michelle Zive teach you proven strategies to successfully cope with stress without turning to food, how to avoid mindless eating, what to eat when mindless eating sets in and provide valuable take-home tips to deal with stressful situations in a constructive manner.
From Obesity to NObesity
Obesity is as much a state of mind as it is a state of the body. In this informative session, Jonathan Ross will discuss the correct way to start a fitness program for obese individuals, while reshaping their attitudes about fitness to guarantee success. The findings will surprise you!
Core Off the Floor
Traditional core work typically meant being on the ground and moving in a single plane. Gain techniques for creating a program that prepares the body to produce, stabilize and control force in a three-dimensional environment the way muscles are designed to work. Experience first-hand how core training can develop optimal stability, mobility, strength and power.
1:30 PM - 3:00 PM
Creating a World Class Personal Training Business
In this thought-provoking, action-oriented presentation, industry leader Todd Durkin shares his systems and principles that he uses to help lead one of America’s top gyms. Learn how he developed fabled customer service, branding and culture. Listen as he reveals practical cost-effective marketing strategies, proven ideas to create record-setting revenues and top ways to create raving fans to develop buzz in your community.
3:15 PM – 5:00 PM
Training the Unfit Older Adult
Inactive older adults have the most to gain from exercise. Learn effective strategies for working with sedentary individuals including prioritizing components of fitness, appropriate exercise selection, and effective training techniques. With 1/3 of older adults sustaining a fall yearly, you will also experience progressive balance exercises to incorporate into training programs.
Building Your Own Personal Training Business
Dreaming of owning your own business or how to take your existing business to the next level? In this session, industry veteran Thomas Plummer will discuss successful business models for entrepreneurs, address the current state of the industry and what it means for you. He will discuss fundamentals of creating and growing a business and address revenue-generating and marketing strategies for success.
Small Group Athletic Training
Maximizing your earning potential is a struggle for many fitness professionals. In this session, ACE’s Pete McCall will discuss proven strategies for increasing your earning potential while working with small groups. Learn specific techniques for designing successful small group training programs that allow you to maximize your earnings by training more people during the times when they are available.
November 4, 2011
8:30 AM - 10:00 AM
"I Read Somewhere That"-Answering Your Client's Health & Fitness Questions
Fitness professionals and their clients are barraged with a never-ending abundance of health and fitness information as new research, diets and exercise programs emerge. Unfortunately, this information is often confusing, complicated and even contradictory leading them to have many questions. During this presentation answers to several commonly posed questions covering many topics including aerobic training, strength training, weight control, nutrition and special populations will be provided. Attendees will be given the information they need to clearly and accurately separate fact from fiction regarding these matters.
Greener Planet, Leaner You
Michelle Murphy Zive
In this session, Michelle Zive will get to the bottom of how to clean up your diet and clear up some burning questions such as, “Is organic worth it?” and, “How can I reduce my diet’s impact on the environment?” She’ll also explore the “green” and “lean” overlap and how it can make a real difference in your life and the lives of your clients.
Back by popular demand! Sometimes we follow the rules of abdominals training, but at other times we break them. In this dynamic session from Jonathan Ross, you will learn why the “anti-crunch” crowd has it wrong. Blend stability and mobility with creative new exercises to give clients the best of both worlds and achieve well-developed and well-functioning abdominals.
10:15 AM - 12:00 PM
What Happened to the "Fit" in Youth Fitness?
Todd Galati Co-Instructed with Jessica Matthews
Youth currently face an uphill “battle of the bulge” due to limited physical activity, poor dietary choices and an increasingly electronic world. Without help, today’s youth will become tomorrow’s special populations clientele. Learn how to deliver fun, engaging youth fitness programs that are age appropriate and promote lifelong physical activity.
The Path for the Future - Coaching, Not Training
From the late 1500’s, when the English noun “gymnast” was first recorded from its Greek form, “gymnastes,” meaning “trainer” not “gymnast,” to the late 1860’s when the term “coach” was first used in the athletic sense, the role of professionals who prepare others in athletics and fitness has continuously evolved and improved. We will identify the trailblazing thinking the ACE Integrated Fitness Training Model (ACE IFT™) brings to the highly valued, contemporary state-of-the-art, fitness coaching model. We will pinpoint the skills that distinguish this forward-looking, sought-after, evidence-based, comprehensive, strategic fitness professional coach from older-style, tactical, exercise-focused trainers.
1:45 PM - 3:00 PM
KEYNOTE: Fit Nation: The New Normal
Pamela Peeke MD, MPH, FACP
Dr. Peeke will use the Surgeon General's Vision for a Healthy and Fit Nation as the foundation for creating a grass roots revolution to promote and achieve optimal mind and body fitness in American communities. Learn how cutting-edge, high-touch technology and trans-media is changing the way fitness professionals can connect, collaborate and contribute to making a difference in their communities.
Watch Video Shown During Presentation
3:15 PM - 5:00 PM
Training the Active Older Adult
With millions of aging Americans turning to fitness professionals to keep them active and healthy, education on how to train this population safely and effectively is critical. Learn from industry expert Ken Alan about the physiological changes that occur with aging, how to adapt programming and key considerations and guidelines for exercise.
November 5, 2011
8:30 AM - 9:45 AM
Training the Tactical Athlete
Tactical athletes must be physically prepared to perform safely and effectively despite the unpredictable nature of their jobs. Learn how to develop a training program that will improve performance and prevent injury using an evidence-based framework that can be used with any client
Integrated Flexibility & Dynamic Warm-ups
Flexibility, while a critical component of a well-designed fitness program, is often overlooked by trainers and clients. Review the newest findings on flexibility and latest techniques for dynamic flexibility. Apply these techniques to your client’s exercise program to get real results.
CPAT & Beyond: Preparing for a Career in the Fire Service
When the fire alarm rings, a firefighter springs into action. Their body is under stress the moment the alarm sounds until well after the event has ended. What few candidates are aware of, let alone prepared for, are the physical and physiological requirements of firefighting and recruit school. Gain insight, identify physiological factors and learn how to prepare the body for a fire service career.
10:00 AM - 11:45 AM
Easy Social Media DIY Tips to Grow Your Fitness Business
Ted Vickey and Nikki Le
With over 800 million active users on Facebook, Twitter and more, social media is a crucial part of any successful business plan. Status updates and tweets may seem easy, but there is a strategy behind how to use them. Learn the right way to harness the power of social media to grow your fitness business and build relationships with your clients.
1:15 PM - 3:00 PM
Managing Client Self-Talk to Assure Fitness
Fitness psychologist Dr. Mantell introduces powerful evidence-based techniques anchored in cognitive behavior principles that are guaranteed to differentiate you as an influential, persuasive exercise/wellness professional and ensure increased adherence, consistency and retention among clients looking for lifelong fitness. Understand and change your client’s self-talk to change their exercise behavior.
Exercise Programming for clients with Diabetes
In this informative lecture, Larry Verity will explain how to design safe and effective exercise programs for clients with diabetes and discusses the difference between Type 1 and Type 2 diabetes. Learn programming skills that improve exercise outcomes for clients suffering from diabetes as well as those with co-existing conditions, and identify strategies to help them better manage their disease.
Fit to Serve: Staying Healthy in a Fire Service Career
Firefighting is among the most physically demanding and perilous occupations, with nearly 33% of fire fighters getting injured annually, and half of these being strains and sprains. Yet most firefighters die of heart disease - not smoke inhalation or burns. Explore the physiological demands of being in this profession and how to maintain career-long health.
3:15 PM - 4:30 PM
KEYNOTE: Coaching Mind & Body With Function & Process for Optimal Health...
In this keynote, Thomas House provides a different perspective on coaching for health and performance. Discover the importance of establishing rapport with clients through collaboration, inspiration and instruction. Learn how to validate pertinent research and how to mentor clients to make a lasting difference in their lives.