Every fitness professional must acquire the practical skills needed to train clients safely and effectively, but to flourish in the health and fitness industry; personal trainers must now be competent in basic marketing, sales, customer service, time management and interpersonal skills.
Personal Training: Steps to Success provides an overview of the business side of personal training from the perspective of a trainer, facility owner and client. This continuing education course cuts the learning curve by providing straight-forward information that will assist you in building your plan for success. Learn real-world tools of the trade from five industry experts to become the best all-around trainer you can be!
This 8-CD box program, with a 50-question online exam hosted by PT-on-the-Net, is an ACE-approved CEC course worth 0.8 CECs.
*Note: This course is for PC users only. It is NOT suitable for MAC users.
The course is comprised of the following categories and sub categories:
- The World of Personal Training
Welcome to Personal Training: Steps to Success
How Has Personal Training Changed Over the Years?
The Personal Training Product, Start to Finish
The First 90 Days
A Realistic View of Personal Training as a Career
What Does a Client Expect from a Personal Trainer?
What Does a Club Expect from a Personal Trainer?
Customer Service as Part of a Trainer’s Role
What is Expected of You as a Personal Trainer?
Your Future Career as a Personal Trainer
Personal Training Boundaries
The Qualities You Need: Success, Skills, Qualities & Attributes
- Personal Training in a Health Club Environment
What Average Percentage Does a Club Make From Personal Training?
How Does a Club Make Money From Personal Training?
How Do You Make Money as a Personal Trainer?
The Advantages of Working in a Club Environment
Marketing Yourself in a Club Environment
Standing Out in a Health Club Environment
Who Should Do the Marketing for Personal Training in a Health Club Environment?
- Developing Key Business Skills
Understanding What It Takes to Build a Successful Personal Training Business
Maintaining Consistency and Building Credibility
Time Management
Leadership
Writing Your Own Business Plan
Setting Goals and Sticking to Them
Measuring and Planning Success
Being a Professional
Building Value at Each Session
How Many Clients Do You Need to Make a Career in Personal Training?
What is the Potential in Personal Training for You?
Communication Skills
- The Absolute Essentials for Any Trainer
Selling Personal Training
Sales Skills and Techniques
Overcoming Objections
Asking for Money
Is It Selling or Really Educating?
Deciding the Style of Training that's Right for You
Ideas to Get in Front of Club Members
You Are Worth the Money You Charge
What Not to Say in a Consultation
Avoid Being Taken Advantage of By Clients
Blowing the Sale
- The All Important Client
Why Getting In Shape and Staying In Shape is Largely NOT a Physical Process
The Nature of the Client/Trainer Relationship
Client Habits
The First Month with a Client
What Do Trainers Do to Lose Clients?
Why Delivering Results Is Vital
Making Every Session Fun
Listening to What the Client Wants
Keeping Clients Happy
- A Final Word About Steps to Success
How Do We Piece It All Together for Success?
What Makes a Truly Great All Around Trainer? Independently Business Minded, Passion, Changing and Evolving Program Design and Continuing Education
The Current State of the Industry and How You Can Make a Difference
Developed by Personal Training on the Net