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Posts tagged "personal training" within Fitnovatives Blog

Small Group Training: The Future of the Workout Experience and the Missing Link to Your Personal Training Career's Success

By Jonathan Ross on Friday, February 24, 2012


Small group training has been gaining popularity because it’s an affordable, fun way for clients to take advantage of a trainer’s expertise at a lower financial investment — all while keeping the fun and competitiveness of a group dynamic. How does it differ from one-on-one personal training, and how can you effectively design programs? Find out.




Applying the ACE IFT Model to Popular Workout Trends (Part 1 of 3 — Yoga)

By Pete McCall on Friday, February 03, 2012


As fitness professionals, it’s inevitable that people ask for our opinions about popular exercise programs — ranging from programs featured in the most recent late-night infomercials to the centuries-old practice of yoga. Answering these questions by applying the ACE IFT Model to these trends will help market your skills as a personal trainer.




Will You Still Be Training New Year’s Clients After Valentine’s Day?

By Michael Mantell on Friday, January 27, 2012


Since fewer than two in 10 Americans get the recommended levels of exercise, and more than 25% of U.S. adults do not devote any time to physical activity, there was likely a sudden rush of new members and former recommitted clients at your gym at this new year. Many of these new gym-goers are probably also leaping into levels of exercise intensity that may have a negative impact on adherence. Learn how to ensure you'll be training new and recommitted clients through Valentine's Day.




Defining Small Group Training and Its Benefits to the Fitness Professional

By Pete McCall on Thursday, January 05, 2012


Trends come and go in our industry, but one recent trend that has some staying power is small group training. If you’re looking for a way to increase your business in the new year, consider adding small group training to your service options. The January rush might be a great time to start a new small group program. Learn more about it.




Defining Excellent Customer Service from Fitness Professionals and Its Value to Clients

By Pete McCall on Friday, December 02, 2011


As personal trainers and group exercise instructors, we are not selling a tangible item that can be replaced if something goes wrong. Instead, we are marketing and selling a service, which author Harry Beckwith defines as, “the delivery of a promise.” Excellent customer service is important for client retention and acquisition. But what exactly is a high level of customer service and how can you deliver it?





Best Clubs for Personal Training…and Why

By Pete McCall on Friday, September 30, 2011


Whenever I go into a studio, independent gym or corporate health club, I pay close attention to details such as the equipment, available space for movement, and organization. What are important considerations fitness facilities should take when creating a space that accomodates customers' individual workouts and personal training sessions? See a list of places that do it well.




A Valuable Lesson to Learn from Clients: Walking into Unfamiliar Territory

By Pete McCall on Friday, July 01, 2011


When I was training and teaching group fitness fulltime I was a big education junkie and would always be reading the latest industry literature to learn strategies and techniques for helping clients to achieve goals or design fun and challenging classes. Rather than spending down time in the gym where it might be perceived that I was slacking off during work (even though I was only paid while training clients) it made more sense to me to would use a local Starbucks as my office to catch up on wh