Share this page
Pin It


Posts tagged "business" within Fitnovatives Blog

Using the Internet to Grow Your Fitness Business

By Adam Bordes on Friday, June 15, 2012


Don’t internalize all the fitness knowledge you have – share it. Connecting with potential clients on social media allows you to get your voice out there, and creates business opportunities and earning potential. Check out our 10 Rules for Monetizing Your Fitness Knowledge for insight into how you can grow professionally using the web.




5 More Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 2 of 2)

By Stacy McCarthy on Friday, March 16, 2012


If you're ready to take your yoga practice and profession to the next level, follow these key steps. Each practical step will take you closer to realizing your full potential in your own practice, lifestyle and business.




Why Business Savvy Is an Important Part of a Complete, Successful Personal Trainer Profile

By Anthony Wall on Friday, March 09, 2012


Like so many other ACE-certified personal trainers, there’s no doubt you wanted to become a personal trainer because you had a passion for fitness, wanted to stay on top of cutting-edge exercise information and — possibly most importantly — desired to positively transform lives. A passion for business and marketing strategies probably wasn't what got you started in the industry. But having business savvy is important and can help fuel your career. Find out why.




Small Group Training: The Future of the Workout Experience and the Missing Link to Your Personal Training Career's Success

By Jonathan Ross on Friday, February 24, 2012


Small group training has been gaining popularity because it’s an affordable, fun way for clients to take advantage of a trainer’s expertise at a lower financial investment — all while keeping the fun and competitiveness of a group dynamic. How does it differ from one-on-one personal training, and how can you effectively design programs? Find out.




5 Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 1 of 2)

By Stacy McCarthy on Monday, February 20, 2012


Are you ready to take your yoga practice and profession to the next level? Do you want to thrive from your practice in every way possible – from managing and growing finances to ensuring your practice supports your lifestyle? Become empowered to grow your yoga business potential with these strategies for success!




The Group Fitness Trifecta: Understanding the Business of Group Fitness

By Shannon Fable on Friday, January 20, 2012


All clubs are not created equal. Why? Is it the quality of the staff, the location or even the number of team members operating in the department? Not necessarily. Often times, the difference between clubs that do it well and clubs that don’t boils down to harnessing the potential of group fitness. Develop a deeper understanding and awareness of the true business of group fitness by focusing on the three areas of the Group Fitness Trifecta.




Defining Small Group Training and Its Benefits to the Fitness Professional

By Pete McCall on Thursday, January 05, 2012


Trends come and go in our industry, but one recent trend that has some staying power is small group training. If you’re looking for a way to increase your business in the new year, consider adding small group training to your service options. The January rush might be a great time to start a new small group program. Learn more about it.




Forget Sex Appeal, Let’s Talk Broad-Based Appeal!

By Shannon Fable on Friday, December 30, 2011


Becoming the most successful group fitness instructor and more importantly, truly helping to lead the wellness revolution one person at a time, requires broad-based appeal. Much like music and television, you can choose to exist on one end of the personality spectrum and gain notoriety, but to reach the top of the charts and win an award, it is usually better to play somewhere in the middle. Learn why this is important for your success as a fitness professional and just how to achieve this.




Medicare Physician Reimbursement for Obesity Opens Doors for Fitness Professionals

By Natalie Digate Muth on Friday, December 16, 2011


Fitness professionals interested in intensifying efforts to combat the obesity epidemic just got a major boost from the federal government. Since primary care physicians will now be reimbursed for obesity counseling they provide to Medicare recipients, more physicians will be looking to fitness professionals. Get tips on how to grow your business by maximizing on this opportunity to strengthen relationships with physicians.




Defining Excellent Customer Service from Fitness Professionals and Its Value to Clients

By Pete McCall on Friday, December 02, 2011


As personal trainers and group exercise instructors, we are not selling a tangible item that can be replaced if something goes wrong. Instead, we are marketing and selling a service, which author Harry Beckwith defines as, “the delivery of a promise.” Excellent customer service is important for client retention and acquisition. But what exactly is a high level of customer service and how can you deliver it?





Five Social Media Rules To Help Grow Your Business

By Shannon Fable on Thursday, November 17, 2011


Whether you like it or not, social media is here to stay. So as a fitness professional – a personal trainer, group fitness instructor, manager or owner – it’s time to invest resources in this arena because the results are both local and global. More people in your clubs or programs, as well as more people in general, are leading a fit lifestyle, so social media can be the most effective way to increase your reach. So what are the most effective ways to use it? Find out!





Ready to Train Your, or Someone’s, Grandparents?

By Michael Mantell on Monday, October 24, 2011


Anyone who reads professional fitness, exercise physiology or strength and conditioning journals, knows that fitness equals longevity. Inactivity doubles the risk of mobility limitations and propels cognitive decline. Being professionally prepared to graciously meet the fitness and health needs of this generation makes good business sense.