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Latest Posts By Jonathan Ross

Jonathan Ross is the two-time recipient of Personal Trainer of the Year awards (2010 IDEA & 2006 ACE), has served as Discovery Health Fitness Expert and hosted the Discovery Health series “Everyday Fitness.” His book, Abs Revealed, delivers a modern, intelligent approach to ab training, and his business, Aion Fitness, delivers exceptional fitness training,speaking, and writing services. Ross is a master trainer for TRX and has shared his renowned thought-leadership philosophy at many conferences and in the media.

Thursday, April 25, 2013 in Fitnovatives Blog

5 Variations of Traditional Bodyweight Exercises

Bodyweight exercises are effective and convenient to perform just about anytime, anywhere, but they can get a little stale if you don’t make an effort to mix things up a bit. Here are 5 creative variations on traditional bodyweight exercises that will challenge your muscles in a whole new way.

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Monday, March 18, 2013 in Fitnovatives Blog

3 Tips to Guarantee Success With Your Clients

Are you content to be just another trainer, or do you aspire to something greater? Jonathan Ross shares his personal tips for success that he guarantees will not only help your clients find success and stay on track, but also elevate your status as a trusted and effective fitness professional.

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Monday, January 14, 2013 in Fitnovatives Blog

5 Things Successful Trainers Are Doing That You’re Not

What does it really take to be a successful trainer in the fitness industry? Jonathan Ross’ outlines five keys to being a successful trainer, which will not only help guide you in your career, but make it possible to help clients find true health and happiness, which arguably could be the ultimate measure of lasting success.

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Thursday, November 15, 2012 in Fitnovatives Blog

How to Physically Prepare Your Clients for the Holidays

Check out these 5 great tips from Jonathan Ross that will keep your clients engaged and inspired to work out, even when time is tight this holiday season.

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Friday, September 21, 2012 in Fitnovatives Blog

Get Off the Pendulum (Part 2)

In part 1 of this series, Jonathan Ross discussed the tendency for fitness professionals to "ride the pendelum" from one extreme to the other in regards to abdominal and cardiorespiratory exercises. In Part 2, he will share more examples of this extreme thinking and consider some effective solutions for avoiding this behavior.

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By Jonathan Ross | 1 Comments

Friday, September 14, 2012 in Fitnovatives Blog

Get Off the Pendulum (Part 1)

The human tendency to think and act in extremes is particularly common in the fitness industry. ACE Fitness Expert Jonathan Ross discusses the tendency for fitness professionals to “ride the pendulum” from one extreme to the other in regards to abdominal and cardiorespiratory exercises, and shares tips on how to avoid this behavior.

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Friday, July 13, 2012 in Fitnovatives Blog

How to Use Body-Monitoring Devices to Boost Your Business

Body-monitoring devices are rising in popularity among clients in recent years, especially those who need a bit more help deciphering their daily activities. Check out how you can capitalize on that interest by using it to increase their accountability and boost your business in other areas.

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Friday, June 22, 2012 in Fitnovatives Blog

Why Do People Hate to Change?

If you believe your clients follow every piece of advice you give, chances are you’re probably wrong. Struggling with clients who resist changing their behavior – even if it means living a happier, healthier lifestyle – is something most everyone experiences. Check out some key strategies you can help overcome your clients begin to embrace the changes you recommend.

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Friday, May 18, 2012 in Fitnovatives Blog

Is YOUR Grandmother an Athlete?

Although the current trend in fitness is to “train your grandmothers like your athletes,” if that idea isn’t approached thoughtfully and carefully, it can potentially be a terrible mistake. Training older adults like you train more competitive athletes is a great concept that I fully support, as long as trainers use proper movement and exercise progressions. The huge problem with putting it into practice is that proper exercise progressions are often thrown out in favor of tire flips.

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Monday, April 23, 2012 in Fitnovatives Blog

Keep Your Brain Buff

Major degenerative diseases in the brain are all caused by one thing – mitochondrial decay in the brain. Scientists classify degenerative brain diseases differently based on their symptoms and which region of the brain region they affect, but they all have the same cause. Why is this a good thing? Because it means that what‘s good for preventing one disease is also good for preventing others.

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Wednesday, April 11, 2012 in Fitnovatives Blog

Top Tips and Never-Before Seen Exercises for Training the Abs [VIDEO]

The weather's warming up, so you and your clients may be wondering how to get chiseled abs. Author of "Abs Revealed" and ACE Senior Consultant Personal Training, Jonathan Ross, knows exactly how to work all your abs — not just the main ones. In this video series, Ross shares six innovative ab exercises, including two never-before seen ones shared exclusively for ACE's readers.

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By Jonathan Ross | 11 Comments

Friday, March 23, 2012 in Fitnovatives Blog

Shifting Is the New Lifting

Most lifting programs are incomplete. And it’s because they are just that — lifting programs. Most weightlifting exercises involve lifting, directly opposing gravity. But in life, we lift, shift, and twist things we hold, even if it’s just ourselves. We move through gravity and so, have to deal with momentum. If you add some shifting and twisting, your “lifting” program can now provide a more complete movement experience. See some examples.

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Friday, February 24, 2012 in Fitnovatives Blog

Small Group Training: The Future of the Workout Experience and the Missing Link to Your Personal Training Career's Success

Small group training has been gaining popularity because it’s an affordable, fun way for clients to take advantage of a trainer’s expertise at a lower financial investment — all while keeping the fun and competitiveness of a group dynamic. How does it differ from one-on-one personal training, and how can you effectively design programs? Find out.

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By Jonathan Ross | 3 Comments