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Are you a personal trainer, group fitness instructor or other practicing fitness professional? Thought leaders from ACE and throughout the industry will keep you on the forefront of fitness with the latest research, best practices, and innovative tools and techniques to boost your fitness career. Plus get practical information, insight and tips in the areas of functional movement, strength training, cardio training, core training, metabolic conditioning, performance training, group exercise, small group training, mind-body, behavior change, coaching and motivation for lasting results with clients.

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Monday, February 20, 2012

5 Keys to Unlocking Your Business Potential as a Yoga Teacher (Part 1 of 2)

Are you ready to take your yoga practice and profession to the next level? Do you want to thrive from your practice in every way possible – from managing and growing finances to ensuring your practice supports your lifestyle? Become empowered to grow your yoga business potential with these strategies for success!

By Stacy McCarthy 1 Comments

Wednesday, February 08, 2012

Train Like a Mixed Martial Arts Fighter

Increase the intensity of your workouts by training like a mixed martial arts (MMA) fighter. Doug Balzarini shows you his top five favorite exercises that he uses when training elite athletes. With upper-body pushing and pulling, lower-body and rotational core movements, these exercises will make you sweat.

By Doug Balzarini 12 Comments

Friday, February 03, 2012

Applying the ACE IFT Model to Popular Workout Trends (Part 1 of 3 — Yoga)

As fitness professionals, it’s inevitable that people ask for our opinions about popular exercise programs — ranging from programs featured in the most recent late-night infomercials to the centuries-old practice of yoga. Answering these questions by applying the ACE IFT Model to these trends will help market your skills as a personal trainer.

By Pete McCall 3 Comments

Friday, January 27, 2012

Will You Still Be Training New Year’s Clients After Valentine’s Day?

Since fewer than two in 10 Americans get the recommended levels of exercise, and more than 25% of U.S. adults do not devote any time to physical activity, there was likely a sudden rush of new members and former recommitted clients at your gym at this new year. Many of these new gym-goers are probably also leaping into levels of exercise intensity that may have a negative impact on adherence. Learn how to ensure you'll be training new and recommitted clients through Valentine's Day.

By Dr Michael Mantell 1 Comments

Friday, January 20, 2012

The Group Fitness Trifecta: Understanding the Business of Group Fitness

All clubs are not created equal. Why? Is it the quality of the staff, the location or even the number of team members operating in the department? Not necessarily. Often times, the difference between clubs that do it well and clubs that don’t boils down to harnessing the potential of group fitness. Develop a deeper understanding and awareness of the true business of group fitness by focusing on the three areas of the Group Fitness Trifecta.

By Shannon Fable 0 Comments

Wednesday, January 11, 2012

Get Moving: 15-Minute Cardio Workout

Start your new year on a healthy foot with Lawrence Biscontini's heart-pumping, full-length, 15-minute, step cardio total body workout. Leave the exercise equipment behind, clear some space and start burning fat while improving your balance. Plus, group fitness instructors can download the choreography and music playlist.

By Lawrence Biscontini 9 Comments

Thursday, January 05, 2012

Defining Small Group Training and Its Benefits to the Fitness Professional

Trends come and go in our industry, but one recent trend that has some staying power is small group training. If you’re looking for a way to increase your business in the new year, consider adding small group training to your service options. The January rush might be a great time to start a new small group program. Learn more about it.

By Pete McCall 0 Comments

Friday, December 30, 2011

Forget Sex Appeal, Let’s Talk Broad-Based Appeal!

Becoming the most successful group fitness instructor and more importantly, truly helping to lead the wellness revolution one person at a time, requires broad-based appeal. Much like music and television, you can choose to exist on one end of the personality spectrum and gain notoriety, but to reach the top of the charts and win an award, it is usually better to play somewhere in the middle. Learn why this is important for your success as a fitness professional and just how to achieve this.

By Shannon Fable 6 Comments

Friday, December 23, 2011

Position Yourself for Success: Offer Results-oriented Training Packages

If you find yourself looking for fresh and successful ways to get new clients or are just looking to become a better professional, this post is for you. See why Pete McCall says the business model in the fitness industry is flawed and how personal trainers can have success by offering results-oriented training packages.

By Pete McCall 0 Comments

Friday, December 16, 2011

Medicare Physician Reimbursement for Obesity Opens Doors for Fitness Professionals

Fitness professionals interested in intensifying efforts to combat the obesity epidemic just got a major boost from the federal government. Since primary care physicians will now be reimbursed for obesity counseling they provide to Medicare recipients, more physicians will be looking to fitness professionals. Get tips on how to grow your business by maximizing on this opportunity to strengthen relationships with physicians.

By Natalie Digate Muth 1 Comments

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