Description
| The Personal Trainer's Business Survival Guide is an essential guide to a successful career in the highly competitive fitness and exercise industry. Author Craig Mastrangelo, written in conjunction with ACE, shares years of personal experience and input from experts in various business fields to help you draft a business plan for a new company or grow after years of operation. This book covers the importance of customer service, marketing and networking. You'll learn basic bookkeeping skills, how to write a succinct but meaningful mission statement, and the keys to creating a profitable Web site. As a bonus, the book contains sample business forms and contracts, as well as checklists to ensure you have everything organized before you train your first client. It has the information you need to create a personal training business that is profitable, ethical and professionally credible. |
